Senior Solution Product Marketing Manager

Jobtailor; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

Jobtailor is seeking a seasoned LNG go-to-market marketing leader to own the GTM strategy and execution for our LNG offerings in a cross-functional setup.

You will shape messaging, rebuild collateral, and define the funnel, enabling revenue growth across LNG and adjacent energy lines with AI-powered approaches.

Qualifications

• 5+ years in enterprise B2B product marketing, ideally SaaS.
• AI-forward thinking and preparedness to work with AI; expected to use Claude to a high degree throughout the work.
• Track record of developing and executing a GTM strategy that delivered measurable commercial growth, not just launch activity.
• Ability to pick up a new, complex industry quickly.

Responsibilities

• Own development of the LNG go-to-market strategy with a cross-functional team and develop the execution plan.
• Define messaging and positioning for the LNG offering.
• Rebuild LNG commercial collateral, including pitch decks, solution briefs, data sheets, value and pain discovery questions, and outreach emails.
• Define and build the funnel strategy, including prospect beliefs at each stage and content to move prospects between stages.
• Take some responsibility for content creation.
• Serve as the marketing point of contact for the LNG solution.
• Direct marketing execution, surface blockers to the steering committee, and report on metrics and team actions.
• Enable commercial teams to sell the LNG solution, including uncovering value, identifying personas, and determining effective messaging.
• Stay close to the market, update messaging, adjust approaches, and monitor competitive plays.
• Extend across additional solution lines as needed, such as crude, clean product, and LPG.

Skills

GTM strategy development

Content creation

Stakeholder influence

Revenue ownership

Cross-functional collaboration

AI utilization

Tools

Claude

Job description

• Own development of the LNG go-to-market strategy with a cross-functional team and develop the execution plan.
• Define messaging and positioning for the LNG offering.
• Rebuild LNG commercial collateral, including pitch decks, solution briefs, data sheets, value and pain discovery questions, and outreach emails.
• Define and build the funnel strategy, including prospect beliefs at each stage and content to move prospects between stages.
• Take some responsibility for content creation.
• Serve as the marketing point of contact for the LNG solution.
• Direct marketing execution, surface blockers to the steering committee, and report on metrics and team actions.
• Enable commercial teams to sell the LNG solution, including uncovering value, identifying personas, and determining effective messaging.
• Stay close to the market, update messaging, adjust approaches, and monitor competitive plays.
• Extend across additional solution lines as needed, such as crude, clean product, and LPG.

Requirements

• 5+ years in enterprise B2B product marketing, ideally SaaS.
• AI-forward thinking and preparedness to work with AI; expected to use Claude to a high degree throughout the work.
• Track record of developing and executing a GTM strategy that delivered measurable commercial growth, not just launch activity.
• Ability to pick up a new, complex industry quickly.
• Evidence of having moved across two or more industries or verticals over the career.
• Comfortable owning a revenue and pipeline number.
• Strong collaboration within marketing and across the business.
• Ability to influence stakeholders, peers and senior leadership without relying on direct authority.
• Initiative and comfort owning a segment, building strategies, working with teams, and creating collateral to reach revenue and pipeline goals.
• Experience in energy markets is a plus but not as important as the must-haves.

Core Competencies

Demonstrates expertise in developing and executing go-to-market strategies for LNG and other energy solutions, with a strong focus on content creation, stakeholder influence, and measurable commercial growth. Proficient in leveraging AI tools like Claude to enhance marketing efforts and drive revenue.

Highest-signal resume keywords

• Go-To-Market Strategy Development
• Content Creation
• Stakeholder Influence
• Revenue Ownership
• Cross-Functional Collaboration

Hard Skills

• B2B Product Marketing
• SaaS Marketing
• Commercial Growth Strategy
• Funnel Strategy Development
• Messaging and Positioning
• Collateral Development
• Market Analysis
• AI Utilization

Soft Skills

• Collaboration
• Initiative
• Influencing Skills

Industry Keywords

• Energy Markets
• LNG
• Crude
• Clean Product
• LPG

Tools & Technologies

• Claude