Senior Social Media Manager

Tate; Greater London; On-site; GBP 30,000 - 60,000; Full time

Job summary

An exciting opportunity awaits for a passionate social media and digital marketing leader at a renowned arts organization. You will spearhead innovative digital marketing campaigns, enhancing brand awareness and audience engagement. Collaborating with marketing and digital teams, you will champion Tate's social media presence and manage online reputation effectively. This role not only allows you to showcase your expertise in digital metrics and advertising but also offers a chance to contribute to a culturally rich environment. If you are ready to take your career to the next level in a vibrant arts setting, this position is perfect for you.

Benefits

25 days annual leave

Extra day off for birthday

Cycle to work scheme

Flexible working opportunities

Free access to Tate exhibitions

Life Assurance

Generous pension contributions

Qualifications

• Experience in leading digital marketing campaigns and managing social media.
• Strong understanding of digital metrics and branding principles.

Responsibilities

• Oversee digital marketing innovation and audience engagement.
• Lead a team to drive brand awareness and manage online reputation.

Skills

Social Media Management

Digital Marketing

Brand Management

Digital Metrics Analysis

PPC Advertising

Display Media

Interpersonal Skills

Decision Making

Job description

Closing date: 15 January 2025 at midnight

This is an excellent opportunity for an experienced social media and digital marketing leader with a passion for culture who is looking to develop their career with a leading arts organisation.

You’ll oversee Tate’s audience-led digital marketing innovation, digital engagement and monitor and respond to online brand sentiment. Your role, working together with the marketing, digital and press teams, plus leading a team of two, is to lead innovative digital marketing campaigns to drive brand awareness and maximise audience reach, engagement and income for the Tate brand. You will act as the champion for Tate’s social media platforms and have a critical role in driving positive perceptions and managing reputation online.

With excellent interpersonal skills and the ability to achieve consensus amongst colleagues, you’ll also have the ability to prioritise workloads effectively, being able to make decisions under pressure. You’ll have a strong understanding of analysing and acting upon digital metrics combined with a good understanding of the principles of branding. You’ll also have exceptional knowledge of digital advertising, PPC and the use of display media.

Tate aims to attract and retain talented people from all backgrounds. We particularly encourage applications from Black, Asian, ethnic minority, and/or disabled applicants as these groups are currently underrepresented in the cultural sector.

Our jobs are like our galleries, open to all

Application Information

If you wish to apply for this vacancy, please apply online. Please also refer to our Guidance Notes that can be found below.

Frequently, we receive a high level of applications and as such, reserve the right to close applications before the advert deadline. To avoid disappointment, we encourage you to apply as soon as possible.

Successful candidates will have access to a range of benefits, including 25 days annual leave entitlement, rising to 27 days pro-rata after 3 years of service; an extra day off for your birthday each year; a cycle to work scheme; opportunities for blended and flexible working; free access to Tate exhibitions and other museums and galleries; Life Assurance; and a ‘Defined Contribution’ pension scheme with generous employer contributions. Successful candidates who are already members of the Civil Service Pension Scheme or have recently left the scheme may be eligible to remain as members of this scheme instead.