Senior Social Content Executive

Justmylook; Cleckheaton; On-site; GBP 35,000 - 52,000; Full time

Job summary

Justmylook is seeking a creatively ambitious Senior Social Content Creator to own the creative direction of the brand’s social presence, focusing on TikTok and Instagram. The role requires turning trends into engaging content, producing Reels and UGC, and shaping campaigns from concept to execution.

You will develop social-first concepts, test new formats, and collaborate with influencer activity, gifting, and PR campaigns to elevate the beauty brand’s voice. This is office-based in Cleckheaton.

Qualifications

• Strong experience creating content for TikTok and Instagram.
• Proven short-form video, Reels and UGC experience.
• Experience developing creative concepts, not just executing briefs.
• A strong understanding of trends, hooks and social-first content.
• Experience taking campaigns from concept to execution.
• Experience working with influencer, PR or gifting activity.
• Excellent creative instincts and a genuine point of view.
• A proactive approach with plenty of ideas.
• A genuine passion for beauty, social and content.

Responsibilities

• Developing social-first creative concepts across TikTok and Instagram.
• Creating and editing Reels, Stories, UGC and short-form video.
• Turning trends, cultural moments and commercial priorities into engaging content.
• Developing strong hooks, recurring formats and creative series.
• Supporting PR outreach, influencer activity, gifting and campaigns.
• Taking creative ideas from initial concept through to final execution.
• Testing new formats and using performance insights to improve content.
• Helping raise the creative standards across the wider social team.

Skills

TikTok & Instagram

Short-form video

UGC experience

Creative concepts

Influencer campaigns

Trends & hooks

Campaign execution

Proactive ideation

Beauty/content passion

Job description

Cleckheaton | 5 days a week in the office

Better Placed are proud to be the exclusive recruitment partner for Justmylook on this appointment. We’re looking for a creatively ambitious Senior Social Content Creator who’s ready to take ownership of the creative direction across Instagram and TikTok. If you’re the person who spots a trend, instantly thinks “Justmylook could do this”, and knows exactly what makes someone stop scrolling - we want to hear from you.

About the role :

This is more than just creating content. You’ll help shape the creative direction of Justmylook’s social presence, taking ideas from concept through to execution.

You’ll be:

• Developing social-first creative concepts across TikTok and Instagram
• Creating and editing Reels, Stories, UGC and short-form video
• Turning trends, cultural moments and commercial priorities into engaging content
• Developing strong hooks, recurring formats and creative series
• Supporting PR outreach, influencer activity, gifting and campaigns
• Taking creative ideas from initial concept through to final execution
• Testing new formats and using performance insights to improve content
• Helping raise the creative standards across the wider social team

What are they looking for?

You’ll ideally have:

• Strong experience creating content for TikTok and Instagram
• Proven short-form video, Reels and UGC experience
• Experience developing creative concepts, not just executing briefs
• A strong understanding of trends, hooks and social-first content
• Experience taking campaigns from concept to execution
• Experience working with influencer, PR or gifting activity
• Excellent creative instincts and a genuine point of view
• A proactive approach with plenty of ideas
• A genuine passion for beauty, social and content

This is for someone who has moved beyond “I can create content” and is ready to say:

“I know what great social looks like - and I want to help shape it.”

You’ll be joining a growing, social-first beauty brand where you’ll have real creative ownership.

Expect campaigns, trends, influencers, PR, filming, brainstorming and plenty of opportunities to bring your ideas to life.

Cleckheaton | 5 days in the office