Senior SEO Manager

SoftBank Investment Advisers (SBIA); London; On-site; GBP 50,000 - 90,000; Full time

Job summary

An innovative firm is seeking a Senior SEO Manager to shape the organic growth of its newly formed B2B Travel & Expense platform. This role offers the chance to lead a critical site migration and develop a comprehensive SEO strategy that targets key audiences in North America and Europe. You'll leverage your technical expertise to enhance organic presence and drive significant growth opportunities. Join a dynamic team dedicated to transforming business travel and making a global impact. If you're ready to take ownership and thrive in a fast-paced environment, this is your opportunity.

Benefits

Equity options

25 days annual leave

Company Pension Plan

Private medical insurance

Life insurance

Income Protection

Voluntary dental insurance

Cycle2Work scheme

Gym membership discounts

Work from anywhere allowance

Qualifications

• 7-10+ years of hands-on SEO experience in complex B2B environments.
• Strong understanding of crawlability, indexation, and site architecture.
• Experience managing complex website migrations.

Responsibilities

• Oversee technical migration of TravelPerk.com and Yokoy.io.
• Develop and execute comprehensive SEO strategy for the company.
• Analyze data to generate actionable insights and inform decisions.

Skills

SEO Management

Technical SEO

Data Analysis

Market Analysis

Strategic Planning

Education

Bachelor's Degree

Master's Degree

Tools

Google Analytics 4

Google Search Console

Semrush

Ahrefs

Screaming Frog

Job description

About TravelPerk

TravelPerk is a hyper-growth SaaS business travel platform and a pioneer in the future of business travel. Its all-in-one platform gives travelers the freedom they want whilst providing companies with the control they need. The result saves time, money, and hassle for everyone.

Job Description

TravelPerk is a hyper-growth SaaS business travel platform and a pioneer in the future of travel for work. Its all-in-one platform gives travelers the freedom they want whilst providing companies with the control they need. The result saves time, money, and hassle for everyone.

TravelPerk has industry-leading travel inventory alongside powerful management features, 24/7 customer support, state-of-the-art technology, and consumer-grade design.

We’ve been winning awards too. Since 2023, we’ve been voted one of the best places to work, one of the fastest-growing apps and tech companies, and a leading pioneer of business travel.

These are just some of the reasons why global brands like Wise, Red Bull, GetYourGuide, and Aesop trust us to get the most out of their travel.

Formed through the integration of TravelPerk, the world's leading business travel platform, and Yokoy, a cutting-edge AI-powered expense management solution, TravelPerk is creating a seamless, all-in-one T&E experience for businesses globally. We're a fast-growing, dynamic company operating in North America and Europe, dedicated to making our customers' lives easier. As we march towards a new vision of the future you'll be joining at a pivotal moment in our journey.

The Role

This isn't just another SEO role. As our first dedicated Senior SEO Manager post-acquisition, you'll have a unique opportunity to shape the organic growth trajectory of a newly formed leader in the B2B Travel & Expense (T&E) market. Reporting directly to the Director of Growth Marketing, you will be instrumental in navigating a critical site migration (TravelPerk.com & Yokoy.io) and then defining and executing the comprehensive SEO strategy for our combined T&E offerings. You'll leverage your deep technical expertise and strategic vision to build TravelPerk's organic presence from a strong foundation, identify significant growth opportunities in the competitive T&E landscape, and lay the groundwork for a future best-in-class internal SEO function. If you thrive in a fast-paced, high-impact environment and want to make your mark on a global scale, this is the role for you.

What You'll Do

1. Oversee Migration Success: Play a key role in the successful technical migration and consolidation of TravelPerk.com and Yokoy.io, ensuring SEO best practices are followed to minimize risk and preserve authority. Monitor post-migration performance closely and manage stabilization efforts.
2. Develop & Own SEO Strategy: Define, own, and execute the comprehensive SEO strategy for TravelPerk, encompassing both travel and expense management, targeting key B2B audiences across North America and Europe.
3. Identify Growth Opportunities: Conduct in-depth market and competitor analysis to identify untapped growth opportunities within the T&E keyword landscape. Build the business case for strategic initiatives.
4. Drive Organic Performance: Develop and implement tactics to significantly increase organic rankings, traffic, qualified leads, and ultimately, revenue pipeline contribution from organic search.
5. Technical SEO Leadership: Serve as the internal expert on technical SEO, ensuring our website is optimized for search performance (crawlability, indexability, site speed, schema, etc.).
6. Cross-Functional Collaboration: Work closely with Product Marketing, Web Development, Data, and Campaigns teams to ensure SEO best practices are integrated into all relevant initiatives. Effectively manage the relationship with our external SEO agency partner.
7. Reporting & Analysis: Establish robust SEO performance reporting and dashboards. Analyze data to generate actionable insights, communicate performance to stakeholders, and inform strategic decisions. Define new performance baselines post-migration.
8. Future Team Planning: Develop a long-term roadmap for the SEO function at TravelPerk, including identifying future resource needs (people, tools, budget) to achieve ambitious growth goals.

What You Need To Succeed

1. 7-10+ years of hands-on SEO experience, with a proven track record of driving significant organic growth in complex B2B environments (multi-product SaaS experience is ideal).
2. Deep Technical SEO Expertise: Strong understanding of crawlability, indexation, site architecture, schema markup, site speed optimization, and log file analysis.
3. Large-Scale Migration Experience: Demonstrable experience successfully managing or playing a lead SEO role in complex website migrations (e.g., domain changes, platform changes, large site consolidations).
4. International SEO Experience: Proven experience developing and executing SEO strategies across multiple countries and languages, particularly within North America and Europe.
5. Data-Driven & Analytical: Exceptional analytical skills with proficiency in GA4, Google Search Console, and major SEO platforms (e.g., Semrush, Ahrefs, Screaming Frog). Ability to translate data into actionable insights and strategic recommendations.
6. Proactive & Strategic Mindset: Ability to think strategically, develop long-term plans, and proactively identify opportunities and risks. Self-starter mentality.

Bonus Points (Nice-to-Haves)

• Experience within the Travel, FinTech, or Expense Management industries.
• Experience developing and mentoring junior SEO team members.
• Familiarity with common B2B MarTech (e.g., Salesforce, Marketo) and CMS platforms.

Who You Are

• You are a strategic thinker who can see the big picture but also dive deep into the technical details.
• You are highly proactive, results-oriented, and comfortable taking ownership in a fast-paced environment.
• You are an excellent communicator and collaborator, able to influence stakeholders across different teams.
• You are deeply analytical and use data to inform your decisions and measure success.
• You are adaptable and resilient, comfortable navigating change and ambiguity during a period of significant transformation.

What We Can Offer

• A competitive compensation package, including equity options in TravelPerk;
• 25 days annual leave plus bank holidays;
• Company Pension Plan with Aviva;
• Private medical insurance from Bupa;
• Life insurance with Zurich;
• Income Protection + Wellbeing App with Unum;
• Access to voluntary dental insurance through Bupa;
• Tax-efficient schemes such as Cycle2Work & electric car leasing via Octopus;
• Discounts on 12-month gym memberships with GymFlex;
• Spring Health - Get access to 12x therapy & 12x coaching sessions per year! - a mental health support tool with access to therapists year round;
• ️ Access to a wide variety of discounts and rewards;
• Parental leave: 12 to 16 weeks, based on location and eligibility factors;
• ???? 16 paid hours per year to volunteer for a cause of your choice;
• A ’Work from anywhere’ in the world allowance of 20 working days per year.

How we work

Our Vision is for a world where TravelPerk is the platform for human connection in real life (IRL). We take an IRL-first approach to work, where our team works together in person 3 days a week. For roles in Customer Care, this can be up to 5 days per week in the office. As such, this role requires you to be within commuting distance of our hubs. We fundamentally believe in meeting in real life to improve connectivity, productivity, and creativity, ultimately making us a great workplace.

At TravelPerk, we prioritize experience and potential over academic qualifications for this role. We believe that talent and ability aren't always reflected in formal credentials.

TravelPerk is a global company with a diverse customer base—and we want to ensure that the people behind our product reflect that. We're an equal opportunity employer, meaning you're welcome at TravelPerk regardless of your appearance, where you're from, or anything else that makes you.

All official communication from TravelPerk comes from @travelperk.com email addresses, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask candidates to pay for equipment or make any kind of payment during the hiring process. If you receive an unexpected message claiming to be from TravelPerk and asking you to take action, please forward it to [e-mail] and we’ll confirm whether it’s legitimate.