Senior Product Marketing Manager

JR United Kingdom; Basingstoke; Remote; GBP 70,000 - 90,000; Full time

Job summary

A leading software company specializing in AI is seeking a seasoned product marketer to drive product messaging and sales enablement. The role requires a creative professional experienced in SaaS, focused on delivering impactful content that resonates with technical audiences. Join a collaborative environment dedicated to innovation and high-impact technical problem-solving.

Qualifications

• 7+ years in B2B SaaS product marketing required.
• Strong copywriting and storytelling skills essential for technical buyers.
• Experience in creating sales enablement materials.

Responsibilities

• Develop product messaging targeting technical audiences.
• Create mid- to bottom-funnel content for sales support.
• Collaborate closely with Sales and Solutions teams.

Skills

Copywriting

Storytelling

Sales enablement

Technical content creation

Job description

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Job Views:

3

Posted:

26.06.2025

Expiry Date:

10.08.2025

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Job Description:

Location: Remote with travel once per month for one day

Why this role?

• Join an exciting AI scaleup
• Own the product marketing function and drive real business impact
• Work closely with cross-functional teams including Product, Sales, and Solutions Engineering
• Develop messaging that connects technical innovation with clear business value

About the Company

The software company is well-funded and specialises in creating innovative tools for enterprise IT teams. Operating at the intersection of AI and engineering, the company supports complex digital transformation initiatives across a range of global organisations. The environment is fast-paced, collaborative, and focused on solving high-impact technical problems.

Role Overview

This is a high-impact individual contributor role focused on product positioning, sales enablement, and content creation. You’ll lead on translating technical product value into business outcomes that resonate with a technical audience.

What you’ll be doing

• Develop product messaging that speaks to a technical audience
• Own competitive positioning and technical proof point frameworks
• Create a range of mid- to bottom-funnel content: battlecards, objection-handling docs, technical solution briefs and PoV success templates, customer win stories, and webinar assets
• Support Sales and Pre-Sales teams with tools and collateral to drive technical wins
• Collaborate with Demand Generation on acquisition-focused content

Required Skills and Experience

• 7+ years in B2B SaaS product marketing (they're not looking to hire marketers in broad roles)
• Experience of marketing solutions to developers
• Strong copywriting and storytelling skills, especially for technical buyers
• Experience partnering with sales and solutions teams on complex proof-of-value cycles
• Confident creating sales enablement and technical content from scratch