Senior Performance Marketing Executive

GWI; London; Hybrid; GBP 40,000 - 70,000; Full time

Job summary

An innovative firm is seeking a Senior Performance Marketing Executive to join their growth marketing team in London. This role is pivotal in driving the company's paid advertising efforts and requires a proactive individual with a passion for digital marketing. You'll collaborate closely with various team members to optimize campaigns, manage significant budgets, and contribute to strategies that enhance revenue and engagement. With a commitment to personal and professional growth, this position offers the chance to make a real impact in a dynamic environment. If you're ready to take your career to the next level, this opportunity is for you.

Benefits

25 days annual leave

Employee share scheme

Health cash plan

4% pension plan matching

Flexitime

Early Friday finishes

Work-from-anywhere options

Enhanced parental leave

Career development opportunities

Volunteer options

Qualifications

• Proven experience in digital marketing roles with high commercial impact.
• Ability to manage large budget campaigns across various platforms.

Responsibilities

• Support paid advertising output and align with marketing team.
• Develop and execute strategies across paid search, social, and display.

Skills

Digital Marketing

Campaign Management

Google Ads

LinkedIn Ads

Meta Ads

Analytical Skills

Copywriting

Design Skills

Job description

Location: London

Office requirement: Hybrid, 1 a week

Employment type: Permanent

At GWI we’re always looking for extraordinary people who thrive on making an extraordinary impact. Right now we’re looking for a Senior Performance Marketing Executive to play a key role in our growth marketing team in London. If that’s you, and making a difference gets you out of bed in the morning, keep reading. It could be the start of something, well, extraordinary.

Sounds great, what will I be doing?

As our senior performance marketing executive you’ll be responsible for supporting our entire paid advertising output, aligning with various members of the marketing team and delivering against revenue and engagement based targets. As an expert in all things paid advertising, you’ll sit within our growth marketing team, working closely to deliver and report on campaigns, optimise towards targets and develop new ideas.

You will play a key supporting role in the growth marketing team, and will work with our Senior Performance Marketing Manager to develop and execute strategies across paid search, paid social, display and video activity. Your role will be hands-on, supporting the management of a range of different campaigns and platforms, working on large budget global activity with high business impact.

You'll work closely with our Head of ABX to target our high-value accounts through bespoke audience segmentation, and our Senior Campaign Manager to help launch tactical multi-channel campaigns.

You will also be required to be proactive, helping to source the latest ideas and strategies based on insights, research and collaborative work. An eye for design and copywriting would also be beneficial, as would a real passion for all things digital!

It’s also fun; shaking things up is what working for a growing company is all about. So you’ll need to be flexible, comfortable with continuous change, and working in a high-tempo environment as we grow.

What do I need to bring with me?

You’ll need to be able to demonstrate the core skills this role requires. You don't have to tick all the boxes right away; the important thing is that you’re willing to learn. Here’s what the team will be looking for:

1. Proven experience working in a similar digital marketing role
2. Experience managing campaigns across the following platforms: Google Ads, LinkedIn Ads, Meta Ads, with other paid social, display and video platform experience beneficial
3. Experience handling campaigns with high commercial impact, and large budgets, with previous exposure to ABX campaigns beneficial
4. Confident analytical skills, with the ability to spot relevant data trends at speed, whilst delivering great reports and insights
5. An eye for detail across design and copywriting, ideally with the confidence to create assets from pre-agreed ad templates

Equally important is attitude. We want people who think big (to make an impact), ask why (to find a better way), and show respect (to everyone, at every level, all the time). Those are our values, exemplified by our leadership team, and they’re a big part of what we’re looking for in you.

Interview steps

1. Preliminary phone call with the Talent Team (no video required)
2. First video interview with the hiring managers
3. Second (and final*) video interview with the hiring panel, often including a presentation, followed by a values conversation with members of the wider GWI community.

*Don’t be alarmed if there are other stages in the process, it’s all part of the plan for some of our roles.

What exactly is GWI?

GWI is modernized consumer research; global, on-demand, and accessible to everyone, not just data experts. Our platform is designed for companies looking for fresh and insightful data about their consumers’ values, purchase journeys, media usage, and social media habits.

With data representing the views of nearly 3 billion people across 52+ countries, GWI has become the go-to for agencies, brands, and media companies that want to know what really drives their audience to action.

Since launching in 2009 we’ve grown at a healthy pace, and to maintain this growth we need more extraordinary people. Hence this ad. Hence you.

What’s in it for me?

You’ll do the sort of work that got you excited about your career in the first place - not as a cog in a machine, but as an individual whose contribution matters. So gigantic job satisfaction comes as standard, but it’s only part of the package. You’ll also get:

1. Tons of days off: 25 days annual leave | Xmas office closures
2. More than a great salary: Employee share scheme | Health cash plan | 4% pension plan matching
3. Great work-life balance: Flexitime | early Friday finishes | Work-from-anywhere options
4. Family-focused flexibility: Carer days | Enhanced parental leave | Health cash plan for your family
5. A commitment to YOU: Accredited learning programs | A commitment to mental and physical health | Reward and recognition programs | Career development opportunities
6. A commitment to the community: DE&I committee | Volunteer options | 100% donation matching | Payroll giving options

Put all that together and GWI is the friendliest, most fulfilling place any of us has ever worked.

Diversity, Equity & Inclusion

We take DE&I seriously. Not only is it obviously the right thing to do, it’s also the bedrock of our value of show respect and at the heart of our company culture.

We’re a global data business, so it’s essential our data reflects the global reality. Putting diversity into practice like this literally makes our business stronger. That’s why we strive to make our offices - and our teams - as diverse as our data. Want to know more? Take a look at our Life page on LinkedIn to learn more about our DE&I initiatives.

The point is, GWI is a place where you can genuinely feel at home, express yourself, and make your mark - whoever you are.

As a Disability Confident employer, we encourage applications from disabled candidates and are dedicated to providing all relevant assistance during the application and interview process. We also encourage individuals from all backgrounds, including those from underrepresented and marginalized communities, to join our team.

#li-hybrid