Senior Paid Media Manager

ThePlaceToBe; Manchester; Hybrid; GBP 40,000 - 52,000; Full time

Job summary

ThePlaceToBe in Manchester is looking for a Senior Paid Media Manager to lead the paid media function and drive multi-channel campaigns for high-profile clients. You will own strategy, planning and activation across Google Ads, Meta, TikTok and more, while guiding a small team of specialists.

Based in Manchester City Centre with hybrid working four days a week, you will partner with clients, present results to senior leadership and ensure campaigns align with broader marketing goals and offline

Qualifications

• Experience in paid media campaigns and managing multi-channel activations.
• Strong analytical skills with ability to translate data into actionable insights.
• Comfortable engaging with clients and presenting performance updates.
• Agency environment experience is advantageous but not essential.

Responsibilities

• Plan strategy of Paid Media across Google Ads, Meta, TikTok and other platforms for flagship clients.
• Manage digital marketing spends into the thousands per month.
• Liaise with clients regularly to update on campaign performance.
• Present ideas to Senior Leadership to drive department growth and development.
• Coordinate with integrated media and offline teams to ensure alignment with OOH elements.
• Directly manage a team of 2 (1 Manager and 1 Assistant).
• Collaborate with creative to ensure visuals align with strategy and activation.

Skills

Team management

Client communication

Budget management

Strategic planning

Tools

Google Ads

Meta Ads

TikTok Ads

Snapchat Ads

Google Analytics

Excel

Google Sheets

Job description

Senior Paid Media Manager

£40k - £52k

Manchester City Centre - 4 days a week - Hybrid

ThePlaceToBe are excited to be working closely with a marketing agency that specialise within the world of media. These guys offer services such as PPC, Paid Social, Display, OHH, Print and much more. This agency work with wide range of exciting household named brands.

About the role...

As a Senior Paid Media Manager, you’ll join a growing Paid Media department and assist with the activation and strategic planning of Paid Media campaigns for a selection of the agency’s key clients and looking after a team of specialists

What you’ll be doing day to day...

• Plan strategy of Paid Media across GoogleAds, BingAds, Meta, TikTok etc across a selection of agency’s flagship clients
• Manage digital marketing spends into the thousands per month
• Liaise with clients regularly to ensure that are update on campaign performance
• Present ideas to Senior Leadership to ensure the department is being grown and developed
• Partnership with the integrated media departments, ensuring Paid campaigns align with Offline (OOH etc) elements
• Directly manage a team of 2, 1 Manager and 1 Assistant
• Work with the creative departments and ensure visuals align against strategy and activation

About you...

To be considered for this Senor Paid Media Manager role you must have a passion for all things Biddable Media

• Previous experience within a Paid Media focused role, with a strong background specifically within Paid Search and Paid Social
• Strong experience using tools such as, GoogleAds, Meta, TikTok, Snapchat and many more
• Have strong numerical skillset with working experience of MS Excel and Google Analytics
• Ability to manage a team, delegate tasks and conduct performance reviews
• Be confident enough to speak to clients regularly and take lead upon meetings
• Digital Marketing Agency experience (not essential)
• Be able to manage large digital spends
• Understanding of the wider Paid Media sphere (Paid Social, Display and Affiliates)
• You must be able to commute to Manchester City Centre, 4 days a week

Sound like you? Or interested in having a chat about your next career move?