Senior Paid Media Architect

Motorsport Network, LLC; Woking; Hybrid; GBP 70,000 - 95,000; Full time

Job summary

McLaren Racing is seeking a Senior Executive, Paid Media to maximise reach and commercial return of partner activations through paid media and digital distribution. Reporting to the Manager, Paid Media, the role will lead planning, execution and optimisation of campaigns that amplify partner content across paid social, programmatic, and first-party data.

The role is based at the McLaren Technology Centre in Woking, with in-person attendance three days a week.

Qualifications

• Experience in media planning and hands-on campaign execution.
• Proven ability to deliver full-funnel media plans with measurable outcomes.
• Strong analytical skills to translate data into insights.

Responsibilities

• Support paid media planning across Meta, TikTok, YouTube, Google and programmatic channels.
• Coordinate campaign delivery, optimisation and budget allocation.
• Develop amplification strategies to maximise partner content reach.
• Build audience segmentation and retargeting strategies.
• Deliver campaign KPIs and performance dashboards.

Skills

Media planning

Campaign execution

Audience targeting

Analytics

Budget management

Tools

Meta Ads

TikTok Ads

Google Ads

YouTube Ads

Job description

McLaren Racing is seeking a Senior Executive, Paid Media to maximise reach and commercial return of partner activations through paid media and digital distribution. Reporting to the Manager, Paid Media, the role will lead planning, execution and optimisation of campaigns that amplify partner content across paid social, programmatic, and first-party data.

The role is based at the McLaren Technology Centre in Woking, with in-person attendance three days a week.