Senior National Account Manager - Foodservice

Michael Page (UK); Manchester; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Benefits package

Job summary

Michael Page (UK) represents a bold FMCG business seeking a Senior National Account Manager to drive growth in the HORECA channel, expanding presence with hospitality, catering and foodservice customers across the UK.

You will own the national account strategy, lead negotiations, build joint business plans, analyze trends, and collaborate with marketing, supply chain and finance to deliver profitable, sustainable growth.

Qualifications

• Proven experience in HORECA/Foodservice sector.
• Strong commercial acumen and negotiation skills.
• Track record of achieving sales targets and driving business growth.
• Excellent communication and relationship-building abilities.
• Good understanding of HORECA sector dynamics and data analysis.

Responsibilities

• Develop and deliver the national account strategy for the HORECA channel.
• Manage and grow relationships with national foodservice customers
• Identify and secure new business opportunities across hospitality, catering, leisure, travel, and contract catering sectors.
• Lead commercial negotiations, including pricing, promotional activity, and annual trading agreements.
• Build joint business plans that deliver sustainable growth for both customers and the business.
• Analyse market trends, customer performance, and competitor activity to identify opportunities.
• Collaborate with Marketing, Supply Chain, Finance, and Customer Service to ensure outstanding customer delivery.
• Prepare accurate sales forecasts, budgets, and account plans.
• Monitor account profitability and deliver against sales, volume, and margin targets.
• Represent the business at customer meetings, trade shows, and industry events.

Skills

Negotiation

Commercial acumen

Relationship building

Data analysis

Job description

• Exciting NAM role for the HORECA Channel
• Growing and Entraprenerial FMCG Business

About Our Client

My client is an ambitious, high-growth FMCG business with exciting plans for the future. As demand for their brands continues to grow, we're looking for a commercially driven Senior National Account Manager to lead and develop our presence within the HORECA channel.

Job Description

You'll play a pivotal role in driving revenue growth, increasing market penetration, and ensuring our brands are the preferred choice across hospitality, catering, and foodservice customers.

Key Responsibilities

• Develop and deliver the national account strategy for the HORECA channel.
• Manage and grow relationships with national foodservice customers
• Identify and secure new business opportunities across hospitality, catering, leisure, travel, and contract catering sectors.
• Lead commercial negotiations, including pricing, promotional activity, and annual trading agreements.
• Build joint business plans that deliver sustainable growth for both customers and the business.
• Analyse market trends, customer performance, and competitor activity to identify opportunities.
• Collaborate with Marketing, Supply Chain, Finance, and Customer Service to ensure outstanding customer delivery.
• Prepare accurate sales forecasts, budgets, and account plans.
• Monitor account profitability and deliver against sales, volume, and margin targets.
• Represent the business at customer meetings, trade shows, and industry events.

The Successful Applicant

A successful HORECA National Account Manager should have:

• Proven experience in HORECA/Foodservice Sector
• Strong commercial acumen and negotiation skills.
• A track record of achieving sales targets and driving business growth.
• Excellent communication and relationship-building abilities.
• A good understanding of the HORECA sector and its dynamics.
• Proficiency in analysing data and preparing reports.
• A proactive and self-motivated approach to work

What's on Offer

• A competitive salary with benefits package
• Opportunity to join a growing and entrepreneurial business