Senior National Account Manager

The Bread Factory Limited; London; On-site; GBP 55,000 - 75,000; Full time

Job summary

A leading artisan bakery in London is seeking a Senior National Account Manager. The role involves developing strategic partnerships, managing accounts, and driving sales growth. Candidates should have extensive FMCG experience and strong commercial acumen. Benefits include discounts, holidays, and a bonus scheme.

Benefits

Fresh bread daily

50% discount at GAIL’s

25 days holiday + bank holidays

Bonus scheme

24-hour GP service

Cycle to work scheme

Qualifications

• Minimum 5 years’ experience in FMCG.
• Proven experience as a National Account Manager.

Responsibilities

• Develop strategic partnerships with grocery customers.
• Lead account management and Joint Business Planning.
• Full accountability for P&L and financial KPIs.

Skills

Commercial Acumen

Communication

Collaboration

Strategic Mindset

Job description

The Bread Factory is London’s leading Artisan Bakery, known for award-winning breads, pastries, and cakes, supplying top-quality products across e-commerce, grocery, food services, and retailers such as our GAIL’s Bakeries nationwide. As our teams grow, we seek our next Senior National Account Manager to join our team.

We Care about a Job Well Done:

Since 1993, we have been champions in traditional baking with the finest ingredients and techniques. We always do things the right way, not the easy way.

We Care about Baking:

At The Bread Factory, all our teams take pride in crafting beautiful, freshly baked loaves, pastries, and cakes. We are all passionate about our products and share knowledge among us all.

We Care about Each Other:

We always act with respect, empathy, and support to our employees, neighbours and customers.

We Care about Community:

We believe in minimising unsustainable practices and reducing waste. While ensuring we continue to provide everyone with nutritious high-quality food.

Every day is different at The Bread Factory, but here are some of the things you will be doing:

• Develop and nurture long-term strategic partnerships with key grocery customers to drive significant sales growth and brand visibility.
• Lead the day-to-day management of accounts, delivering exceptional support and service to buying teams.
• Lead Joint Business Planning (JBP) with a focus on sustainable growth and outstanding in-store and online execution.
• Partner with retailers to negotiate effective agreements, optimising assortment, brand visibility, and healthy margins.
• Draft and implement a strategic roadmap to win new business with prospective customers.
• Develop an in-depth understanding of the category landscape, including key drivers and competition.
• Act as a category thought leader, driving growth while representing the business with authenticity and pride.
• Full accountability for P&L, ensuring delivery of budgeted sales and financial KPIs.

Our team tells us you will be a great addition if you have experience in:

• Minimum 5 years’ experience in FMCG. Proven experience as a National Account Manager in FMCG account management.
• Experience working alongside the top 4 Grocers
• Strong commercial and financial acumen with a strategic mindset.
• Experience using shopper, category, and consumer data sources to drive insights and inform strategic action plans.
• Excellent presenting and communication skills, coupled with strong interpersonal abilities.
• Demonstrated ability to collaborate effectively across internal and external teams.
• Proactive and innovative, with a track record of identifying and executing growth opportunities.
• Driven by achieving and exceeding targets with a can-do attitude and strategic focus.

What’s in it for you:

• Fresh bread daily to take home to enjoy with family and friends
• 50% discount at GAIL’s and 40% off at The Bread Factory & The Flour Station Markets
• 25 days holiday + bank holidays
• Bonus scheme
• Discounts and Savings from high-street retailers and restaurants
• 24-hour GP service
• Cycle to work scheme

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