Senior Multichannel Planning Account Director

Propel; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Propel is seeking a strong communications planner who will take ownership of client relationships and translate complex briefs into clear media strategies. You will lead planning across a portfolio of accounts, collaborating with senior leadership and channel specialists to deliver campaigns spanning brand, performance and partnerships.

In this role, client leadership and the ability to manage substantial media budgets are essential.

Qualifications

• Proven experience in media and communications planning.
• Experience translating briefs into clear media recommendations.
• Experience managing large budgets and senior stakeholder relationships.

Responsibilities

• Lead day-to-day client relationships as senior planning partner.
• Translate briefs and audience insights into media recommendations.
• Lead multichannel planning with a focus on offline channels.
• Oversee large media budgets, timelines, and delivery against objectives.
• Present recommendations and build consensus among stakeholders.
• Coach and develop junior team members and raise standards.
• Use planning tools and research to inform channel choices and measurement.
• Collaborate with senior leaders to identify opportunities for client growth.

Skills

Media planning

Account Director level

Offline planning

Multichannel planning

Budget management

Stakeholder management

Leadership

Strategic storytelling

Measurement frameworks

Team coaching

Communication

Curiosity

Job description

Propel is seeking a strong communications planner who will take ownership of client relationships and translate complex briefs into clear media strategies. You will lead planning across a portfolio of accounts, collaborating with senior leadership and channel specialists to deliver campaigns spanning brand, performance and partnerships.

In this role, client leadership and the ability to manage substantial media budgets are essential.