Senior Marketing Manager, B2B Events & Subscriptions Growth

SAVVY RECRUITMENT; Greater London; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

25 days’ annual leave plus bank holidays

Birthday day off

Performance-related bonus scheme

Private medical insurance

Enhanced family leave, sick pay, and income protection

Modern office and regular company events

Job summary

A leading B2B media company in Greater London seeks a Senior Marketing Manager to drive integrated marketing campaigns across various brands. This role emphasizes revenue growth for events and subscriptions, focusing on audience acquisition and engagement. Key responsibilities include developing marketing strategies, leading campaigns, and monitoring KPIs. The ideal candidate has 5–7 years of B2B marketing experience and excellent project management skills.

Qualifications

• 5–7 years’ experience in B2B marketing, ideally in events, media, or subscriptions.
• 1–2 years’ experience managing or mentoring junior team members.
• Proven ability to drive audience and revenue growth through marketing.

Responsibilities

• Develop and execute marketing strategies for revenue growth.
• Lead integrated marketing campaigns across various channels.
• Monitor KPIs and campaign performance using various tools.

Skills

B2B marketing experience

Project management

Audience growth strategies

Data analysis

Mentoring skills

Tools

Google Analytics

CRM systems

Dotdigital

LinkedIn Campaign Manager

Job description

A leading B2B media company in Greater London seeks a Senior Marketing Manager to drive integrated marketing campaigns across various brands. This role emphasizes revenue growth for events and subscriptions, focusing on audience acquisition and engagement. Key responsibilities include developing marketing strategies, leading campaigns, and monitoring KPIs. The ideal candidate has 5–7 years of B2B marketing experience and excellent project management skills.