Senior Marketing Manager

Major Players | B Corp™; London; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

An exciting opportunity awaits a creative and commercially minded Senior Marketing Manager to shape brand identity and drive impactful campaigns for a dynamic retail business. This role involves collaborating with creative teams to enhance brand awareness and pitch innovative ideas. As part of a forward-thinking company, you'll lead marketing strategies, manage a team, and engage with various stakeholders to deliver successful campaigns across multiple channels. Join a proud B Corp committed to diversity and inclusion, and make a significant impact in the marketing landscape.

Qualifications

• Experience in a similar role within a fast-paced, multi-site business.
• Strong project management skills and ability to prioritize effectively.

Responsibilities

• Own the marketing strategy and national retail calendar.
• Partner with teams to deliver integrated marketing campaigns.

Skills

Project Management

Marketing Strategy

Customer Insights

Campaign Analysis

Team Management

Job description

Major Players | B Corp provided pay range

This range is provided by Major Players | B Corp. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Senior Marketing Manager
Salary: £45,000 - £55,000
Location: London, UK, 2-3 days in office

Exciting opportunity for a creative and commercially minded Senior Marketing Manager to shape the brand and drive impactful campaigns for an exciting retail business.

Reporting to the Head of Creative and managing a team of two, this role will collaborate closely with Creative and Product to develop and implement marketing initiatives. This role offers a chance to increase brand awareness, rediscover the brand tone of voice, and pitch innovative, "outside the box" campaign ideas to key stakeholders.

Key Responsibilities:

• Own the Marketing strategy alongside the Head of Creative and Marketing team.
• Own the national retail calendar, campaigns, key trading dates, and store initiatives.
• Partner with the Creative and Product teams to deliver multi-channel, integrated marketing campaigns, ensuring optimisation and ROI across all digital channels (website, emails, paid media, organic social media) and physical touchpoints (POS, etc.).
• Increase brand awareness through PR activities, including brand activations, local and regional media engagement, and influencer collaborations.
• Manage the development and creation of marketing assets, including copywriting, collateral, POS, video, digital images, and social media content.

Experience & Skills:

• Previous experience in a similar role within a fast-paced, commercially focused multi-site business.
• Passion for championing the customer and using insights to drive customer experience improvements.
• Good knowledge and experience working with the full marketing mix.
• Strong project management skills with the ability to juggle multiple projects and prioritise effectively.
• Experience monitoring and measuring marketing performance through brand tracking and campaign analysis.
• Experience managing at least 1-2 junior team members.
• Experience in marketing for retail, or FMCG brands is desirable.

Location & Workplace Policy:

• London, UK.
• 2-3 days in the office

Please get in contact with: [e-mail]

Please note that due to the large number of applications, I will only be able to respond to suitable candidates.

Major Players are the UK's leading digital, marketing, and creative talent agency, and over the last 30 years we've consistently championed our people and communities. As a proud B Corp, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.

We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Retail Books and Printed News

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