Senior Marketing Manager

ClearRoute; Greater London; On-site; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Flexible working arrangements

Family-friendly work environment

Support for caregivers

Job summary

A tech-focused consultancy in Greater London is seeking an experienced Senior Marketing Manager to shape the global marketing strategy. This hands-on role involves leading integrated marketing campaigns across multiple regions. The ideal candidate is a strategic and creative marketer with a strong foundation in B2B technology, capable of challenging conventional marketing norms to drive demand and build brand belief. Emphasising collaboration and entrepreneurial spirit, this position offers an opportunity to influence change and grow a dynamic marketing team.

Qualifications

• Proven experience in senior marketing roles within B2B tech or digital services.
• Strong experience delivering integrated, multi‑channel campaigns across regions.
• You are tech‑literate and comfortable engaging with technical audiences.

Responsibilities

• Lead development and delivery of brand‑led marketing campaigns.
• Execute digital media strategies, including performance optimisation.
• Plan and deliver high‑impact industry event activations.

Skills

B2B Marketing

Digital Media Strategy

Brand Building

Campaign Management

HubSpot

Tools

CRM Tools

Marketing Automation

Job description

ClearRoute is an engineering consultancy bridging Quality Engineering, Cloud Platforms and Developer Experience. We help enterprises reliably bring high-impact digital products to market faster, cheaper, and safer, working with technology leaders facing complex business challenges.

We take as much pride in our people, culture and work-life balance as we do in making better software. We’re not just making better software. We’re making the making of software better. Collaborative, entrepreneurial and dedicated to problem solving, we bring the step change our customer need to sustain innovation. Our values challenge us to do the best we can for ClearRoute, our customers and most importantly our team. This is an opportunity for you to build the organisation from the ground up, use your voice to drive change and help transform organisations and problem domains.

Role

We are looking for an experienced and ambitious Senior Marketing Manager to play a central role in shaping and delivering ClearRoute’s global marketing strategy. Reporting to the Global Brand Director, this role will lead the planning, execution, and optimisation of integrated marketing campaigns across up to five regions, with a strong focus on creativity, consistency, and measurable impact.

This is a hands‑on, strategic role for someone who is equally comfortable building a brand, activating campaigns, and driving demand and who is excited by the opportunity to challenge well‑trodden B2B tech marketing norms. We are looking for are a strategic, creative, and commercially minded marketer with a strong foundation in B2B technology, combined with experience from other sectors that allows you to bring fresh thinking into a traditionally conservative space. You believe marketing is not just about demand capture, it’s about building belief, trust, and momentum.

Key Responsibilities

Brand & Campaign Leadership

• Lead the development and delivery of brand‑led, highly creative integrated marketing campaigns across multiple global regions
• Translate ClearRoute’s positioning and value proposition into compelling, consistent messaging across all channels
• Champion brand consistency while allowing for regional nuance and relevance

Demand Generation & Digital Activation

• Own and execute digital media strategies, including paid online channels and performance optimisation
• Plan and manage OOH and digital advertising where appropriate, ensuring alignment with brand and campaign objectives
• Develop and oversee CRM and email nurture programmes to support MQL development and sales pipeline growth
• Work closely with sales teams to ensure marketing activity directly supports business development goals

Events & Experiential Marketing

• Plan and deliver high‑impact industry event activations, including conferences, owned events, and partner activity
• Develop event strategies that go beyond presence — driving engagement, thought leadership, and pipeline contribution
• Manage pre‑event, live, and post‑event marketing journeys

Content & Creative Development

• Oversee the creation of high‑quality content across formats (campaign assets, thought leadership, digital, social, events)
• Brief and collaborate with internal teams and external agencies on creative development
• Ensure all content is clear, distinctive, and aligned to brand tone and values

CX, CRM & Marketing Operations

• Own and optimise CRM and customer journeys, with hands‑on experience using HubSpot
• Track performance across campaigns, channels, and regions, using insight to continuously improve results
• Ensure marketing activity is data‑informed but creatively led
• Work closely with the Global Brand Director, sales leaders, regional teams, and external partners.
• Act as a senior voice within the marketing function, helping to raise standards and push thinking forward.

What Success Looks Like

• ClearRoute’s brand stands out confidently in the enterprise tech space.
• Global campaigns are creative, cohesive, and commercially effective.
• Events deliver genuine engagement and pipeline impact.
• Marketing activity supports sustainable, brand‑led growth.
• Sales teams feel supported by high‑quality leads and compelling narratives.

Required Experience

• Proven experience in senior marketing roles within B2B tech or digital services.
• Exposure to other industries or sectors, giving you a broader creative and strategic perspective.
• Strong experience delivering integrated, multi‑channel campaigns across regions
• Demonstrable success in brand building as a driver of growth.
• You are tech‑literate, comfortable engaging with technical audiences, and able to translate complex ideas into clear, compelling stories.

Hands‑on experience with:

• Digital media strategy and activation
• OOH and online advertising
• CRM and email nurture programmes
• Event and experiential marketing
• Content strategy and creative development
• HubSpot and marketing automation tools

How You Work

You are someone who:

• Thinks strategically but executes practically
• Is comfortable balancing creativity with performance metrics
• Enjoys collaborating across disciplines and regions
• Challenges convention and avoids “safe” or generic B2B approaches
• Is confident presenting ideas and influencing senior stakeholders
• Takes ownership and thrives in a fast‑growing, evolving environment

Personal Attributes

• Curious, creative, and commercially aware
• Confident without ego
• Organised, proactive, and delivery‑focused
• Comfortable working at pace and with ambiguity
• Passionate about building brands that mean something

At ClearRoute, we believe diverse perspectives lead to better outcomes, and inclusion creates the conditions for everyone to thrive. We are proud to have built a family friendly working environment and have many employees who have caring responsibilities alongside work. We welcome applications from people who require flexibility and will be happy to discuss needs on an individual basis.

We are committed to fostering a culture where all team members feel respected, supported, and empowered to do their best work. We celebrate individuality and our differences and understand that some differences may mean that you require changes made to the interview process. We are happy to cater to your needs to make the interview accessible, if this is something you require please let us know by emailing us at [e-mail]