Senior Marketing Executive

Softcat; Greater London; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

A leading technology solutions company is seeking a Senior Marketing Executive to join their growing GTM team. The role involves supporting the Go To Market strategy, managing projects, and collaborating with various teams to enhance the Softcat brand. Ideal candidates will have experience in B2B marketing, particularly in the Public Sector, and possess strong project management skills. Flexible working options are available, promoting a supportive and diverse work environment.

Benefits

Hybrid working: 3 days in the office, 2 days remote.

Flexible hours for school pickups and drop-offs.

Qualifications

• Experience in B2B marketing, especially with the Public Sector.
• Strong understanding of the Public Sector buying process.
• Excellent project management and communication skills.

Responsibilities

• Support the development and delivery of the Softcat Go To Market strategy.
• Manage all stages of GTM projects from planning to delivery.
• Coordinate marketing activities across channels.

Skills

Project Management

Communication

Teamwork

Digital Marketing

Tools

Microsoft Office

Job description

Join Our GTM Team

Would you like to work for a supportive, collaborative, and innovative company? Do you enjoy working as part of an enthusiastic, passionate, and collaborative team? Join our GTM team!

You will be part of an exciting and growing team within our Marketing Department, supporting the execution and delivery of key GTMs across our solutions and services portfolio, including events, video creation, content build, social media planning, and project coordination.

Our goal is to support the overall Softcat strategy of selling more to existing customers and finding new ones.

Success. The Softcat Way.

Softcat is a £1 billion+ technology solutions business and a trusted partner to brands like Apple, Microsoft, and Adobe. We offer a growing portfolio of services including software licensing, cybersecurity, and IT infrastructure, providing our technical teams with the tools and support to innovate. This is a place to advance your career.

Responsibilities of the Senior Marketing Executive

1. Support the development and delivery of the Softcat Go To Market strategy and program.
2. Collaborate with Sales, technology councils, sales enablement, and partner teams to define clear value propositions.
3. Manage all stages of GTM projects from planning to delivery.
4. Support and develop the Softcat brand and story, ensuring consistency and coherence across all communications.
5. Coordinate with marketing functions and third-party agencies to deliver marketing activities across channels such as events, sales materials, and digital platforms.
6. Develop marketing plans to drive sales across the portfolio.
7. Maintain quality and integrity of customer marketing content on sales platforms.

Desired Skills and Experience

• Experience in B2B marketing, especially with the Public Sector and understanding its buying journey.
• Experience working with or within the Public Sector.
• Strong understanding of the Public Sector buying process across multiple verticals.
• Excellent project management skills.
• Strong communication and teamwork skills in fast-paced environments.
• Knowledge of the sales cycle and digital marketing channels.
• Proficiency in Microsoft Office, detail-oriented, proactive, and committed to self-development.

We encourage you to apply regardless of confidence gaps or imposter syndrome, as we value diverse talents and backgrounds.

Flexible Working Opportunities

• Hybrid working: 3 days in the office, 2 days remote.
• Flexible hours: start and finish times.
• Flexibility for school pickups and drop-offs.

Working with Us

We offer autonomy and support, celebrating individuality and embracing diversity. Join us to realize your potential!

Apply Now

To become part of our success story, please apply. We support applicants with disabilities or neurodiversity, providing necessary adjustments throughout the process. We value authenticity and encourage you to be yourself in your application.