Senior Marketing Executive

Meridian Business Support Ltd; East Grinstead; On-site; GBP 33,000 - 35,000; Full time

Benefits offered by this job

Hybrid working

Retail discounts

Holidays and gym

Training courses assistance

Private health scheme

More!

Job summary

Meridian Business Support Ltd. is recruiting a Senior Marketing Executive for a well-established membership organisation.

The role focuses on delivering engaging B2C campaigns across CRM, email, magazines, app push, and SMS, while collaborating with internal teams and external agencies to drive CRM strategy and member engagement. The candidate will create content, manage budgets, and present post-campaign analyses, ensuring brand consistency and regulatory compliance.

Qualifications

• Experience in B2C marketing roles, with multi-channel campaigns across CRM, email, and digital channels.
• Ability to manage campaigns end-to-end and coordinate with internal teams and external agencies.

Responsibilities

• Manage multi-channel campaigns end-to-end (CRM, email, magazine, App push notifications, SMS).
• Monitor and evaluate campaign performance and optimize as needed.
• Develop briefs for agencies and manage content creation across channels.
• Collaborate with product teams to ensure accurate information across channels.
• Prepare and present post-campaign analyses and maintain brand guidelines.

Skills

CRM systems

Campaign management

Email marketing

Copywriting

Agency management

Budget management

Content creation

Post-campaign analysis

Market research

Stakeholder collaboration

Job description

Would you like to use your B2C marketing skillset in a varied Senior Marketing Executive role working for an award winning, forward thinking business that offers hybrid working?

Our client, a well established, industry leading membership organisation have an exciting Senior Marketing Executive opportunity on a long term contract basis, where you will be responsible for the successful execution of engaging campaigns and activities. You will work collaboratively with internal stakeholders and teams, as well as external agencies to support the development and implementation of the CRM strategy, driving engagement with both existing and new members.

As Senior Marketing Executive, your role will involve:

• Managing multi-channel campaigns end-to-end across channels including CRM, e-mail, magazine, App push notifications, and SMS
• Monitoring and evaluating campaign performance, making recommendations where needed
• Developing campaign briefs for agencies
• Executing content creation across all channels including copywriting and imagery
• Creating marketing communications plans
• Working with the CRM agency to effectively segment and target members and deliver highly relevant messaging
• Working with product teams internally to ensure correct information across all channels
• Assisting with budget management
• Preparing and presenting post campaign analysis
• Ensuring brand positioning and guidelines are maintained along with compliance with relevant legal and regulatory frameworks
• Contributing to market research and competitor analysis.

I am interested in speaking with candidates who have experience working as a Senior Marketing Executive; Marketing Executive, Coordinator, Officer in a B2C role, and who have managed multi-channel campaigns, and who have a solid experience in CRM, e-mail campaign management, agency management, and copywriting skills.

Salary for this senior executive role is £33,000 to £35,000 p.a. (depending on level of experience).

Please note this role is a 12 month contract position.

Benefits include:

• hybrid working (mainly from home)
• discounts on retail
• holidays and gym
• assistance towards training courses
• private health scheme
• more!

If you drive parking can be found a short walk from the office, but if you don't want to drive, their office is located within 5 minutes walk from the train station - so very easy to get to!