Senior Marketing Data Analyst: Insight-Driven, Hybrid

DAZN Limited; Leeds; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

DAZN access

25 days annual leave (plus 3 after 3y)

Private medical insurance

Life assurance

Pension contributions up to 5%

Enhanced parental leave

Electric vehicle benefit option

Learning and development resources

Flexible working

Speaker series and events

Job summary

The Senior Marketing Analyst at DAZN Limited will act as analytical backbone of the Central Marketing team, turning complex marketing and customer data into clear, actionable insight that shapes budget decisions, campaign strategy, and channel performance across DAZN's markets.

This role owns the reporting infrastructure that stakeholders rely on to understand marketing effectiveness, working closely with performance marketing, brand, and data engineering teams to ensure decisions are grounded

Qualifications

• Strong Looker skills, including LookML fluency.
• Snowflake proficiency with efficient SQL on large datasets.
• Experience with Deepnote/Jupyter notebooks for analysis.
• Working knowledge of GA and Excel for marketing analytics.
• Solid grounding in marketing metrics across paid, owned, and earned channels.
• Ability to communicate technical findings to non-technical audiences, including senior stakeholders.

Responsibilities

• Design, build, and maintain dashboards and reporting suites in Looker, ensuring marketing performance data is accurate and accessible.
• Write and optimise complex SQL.
• Own the reporting infrastructure for marketing effectiveness across DAZN's markets.
• Collaborate with performance marketing, brand, and data engineering to ensure decisions are grounded in reliable data.

Skills

Looker

Snowflake

Deepnote/Jupyter

GA & Excel

Marketing metrics

Communication

Multi-market experience

Ambiguity management

Tools

LookML

SQL

Python

Excel

Job description

The Senior Marketing Analyst at DAZN Limited will act as analytical backbone of the Central Marketing team, turning complex marketing and customer data into clear, actionable insight that shapes budget decisions, campaign strategy, and channel performance across DAZN's markets.

This role owns the reporting infrastructure that stakeholders rely on to understand marketing effectiveness, working closely with performance marketing, brand, and data engineering teams to ensure decisions are grounded