Senior Marketing Analytics Lead - Remote

Montu Uk; Greater London; Hybrid; GBP 60,000 - 70,000; Full time

Benefits offered by this job

Leave allowance

Pension matching

WFH options

Cycle-to-work

Private healthcare

Career growth

Maternity & Paternity leave

Job summary

Montu UK is seeking a Senior Data Analyst, Marketing Analytics to uncover what drives growth, analyse channel performance across Google, Meta, Social and CRM, and translate findings into actionable business decisions.

You will own GA4 setup, partner with marketing teams, work with analytics engineers, and help shape how we measure success. The role offers generous leave, pension, WFH options, and opportunities to grow.

Qualifications

• Experience with digital analytics in a fast-paced or growth-focused environment.
• Hands-on SQL experience with BigQuery, GA4, Looker, and Google Sheets; ability to work with non-technical stakeholders.

Responsibilities

• Partner with marketing teams to provide clear, actionable insights on performance across channels.
• Analyse marketing spend and outcomes to support optimisation and better decision-making.
• Own and evolve GA4 setup, ensuring tracking is robust and focused on meaningful metrics.
• Work with CRM teams to analyse lifecycle journeys, retention, and engagement.
• Act as the internal owner for marketing data requirements, ensuring data models and dashboards meet business needs.
• Lead development of advanced measurement beyond basic attribution, moving towards incrementality.
• Communicate insights clearly through dashboards, presentations, and senior stakeholder conversations.

Skills

SQL

GA4

Looker

Google Sheets

CRM collaboration

Tools

BigQuery

Braze

Job description

Montu UK is seeking a Senior Data Analyst, Marketing Analytics to uncover what drives growth, analyse channel performance across Google, Meta, Social and CRM, and translate findings into actionable business decisions.

You will own GA4 setup, partner with marketing teams, work with analytics engineers, and help shape how we measure success. The role offers generous leave, pension, WFH options, and opportunities to grow.