Senior Growth Marketing Analytics Leader

Ripple; Greater London; On-site; GBP 90,000 - 120,000; Full time

Benefits offered by this job

In-office collaboration by design

Professional development budget

Bi-weekly all-company meetings

Team offsites and events

Job summary

Ripple is seeking a Senior Marketing Analytics Manager to join our Marketing Operations team in London. You will own analytics from spend to revenue, building scalable dashboards and attribution models.

You will partner with Growth Marketing, Finance, and RevOps to drive data-driven investment decisions and measurable pipeline impact. You will apply AI-driven tools to automate workflows, forecast accurately, and optimize budget allocation while leading cross-functional analytics initiatives

Qualifications

• 5+ years of experience in marketing analytics or growth analytics.
• Deep expertise in growth marketing measurement methodologies across the funnel.
• Hands-on experience with Salesforce CRM and marketing data pipelines.
• Familiarity with AI and machine learning concepts as applied to marketing analytics, such as predictive modelling, anomaly detection, or automated insights.

Responsibilities

• Own analytics and end-to-end measurement across all growth marketing functions, ensuring consistent reporting from spend to revenue.
• Lead the visualization and reporting infrastructure across growth marketing with dashboards and narratives for stakeholders at all levels.
• Lead pipeline attribution, ROI, CAC, LTV, and ad spend distribution analyses to inform investment decisions.
• Evolve attribution modeling and performance measurement frameworks using AI/ML to improve accuracy and scalability.
• Apply AI-powered tools and predictive modeling to surface insights and support faster decision-making.

Skills

Marketing analytics

Growth analytics

Forecasting

Cross-functional collaboration

Tools

Salesforce

Tableau

Looker

SQL

Python

R

Job description

Ripple is seeking a Senior Marketing Analytics Manager to join our Marketing Operations team in London. You will own analytics from spend to revenue, building scalable dashboards and attribution models.

You will partner with Growth Marketing, Finance, and RevOps to drive data-driven investment decisions and measurable pipeline impact. You will apply AI-driven tools to automate workflows, forecast accurately, and optimize budget allocation while leading cross-functional analytics initiatives