Growth Analytics Lead - AI-Driven Marketing Insights

Hidden Road; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Equity

Learning budget

In-office collaboration

Bi-weekly all-company meeting

Catered lunches

Wellness programs

Job summary

Ripple is seeking a Senior Marketing Analytics Manager to lead end-to-end measurement across growth marketing and own a data-driven analytics stack in London. You will build dashboards, drive attribution, and optimize spend and pipeline with AI-powered insights.

Collaborating with Growth Marketing, Finance, RevOps, and BI, you’ll ensure data quality and actionable insights while advancing forecasting and budget analysis in a fast-paced environment.

Qualifications

• 5+ years of experience in marketing analytics, growth analytics, or a related field.
• Deep expertise in growth marketing measurement methodologies across the funnel.
• Hands-on experience with Salesforce CRM and marketing data pipelines.

Responsibilities

• Own analytics and end-to-end measurement across growth marketing functions.
• Lead visualization and reporting infrastructure with dashboards and narratives.
• Lead pipeline attribution, ROI, CAC, LTV analyses to inform investment decisions.
• Develop attribution models and performance frameworks using AI/machine learning.
• Apply AI-powered tools to surface proactive insights and accelerate decision-making.
• Support experimentation programs with data-driven insights and lift analyses.
• Collaborate with RevOps, BI, and Marketing Ops to connect spend to pipeline and revenue.
• Identify opportunities to automate reporting and analytics workflows.

Skills

Marketing analytics

Data visualization

Cross-functional collaboration

Communication

Tools

Salesforce CRM

Tableau

Looker

SQL

Python

R

A/B testing

Forecasting

Budget analysis

Job description

Ripple is seeking a Senior Marketing Analytics Manager to lead end-to-end measurement across growth marketing and own a data-driven analytics stack in London. You will build dashboards, drive attribution, and optimize spend and pipeline with AI-powered insights.

Collaborating with Growth Marketing, Finance, RevOps, and BI, you’ll ensure data quality and actionable insights while advancing forecasting and budget analysis in a fast-paced environment.