Senior Fundraising Executive

Great Ormond Street Hospital Children's Charity; Greater London; Hybrid; GBP 35,000 - 43,000; Full time

Job summary

Great Ormond Street Hospital Charity in London is seeking a Senior Fundraising Executive to drive end-to-end Regular Giving and Lottery campaigns across paid digital, TV, telemarketing and email. You will lead campaign briefs, analytics, and a test-and-learn approach to maximise performance and income for seriously ill children.

You will collaborate with internal teams and external agencies to deliver campaigns on time and to budget, developing new fundraising products and ideas within the

Qualifications

• Strong project management skills, with the ability to manage multiple projects.

Responsibilities

• Manage end-to-end Regular Giving and Lottery campaigns across paid digital, DRTV, telemarketing and email, from creative development, right through to campaign analysis and optimisation.
• Develop campaign briefs and work with internal stakeholders and external agencies to deliver campaigns on time and to budget.
• Lead a test-and-learn approach by using campaign insight and analytics to identify trends, measure performance and inform future campaign activity.
• Contribute to the development and testing of new fundraising products and campaign ideas.

Skills

Project management

Digital campaigns

Paid social

Paid search

Communication

Relationship building

Ownership / initiative

Job description

• Manage end-to-end Regular Giving and Lottery campaigns across paid digital, DRTV, telemarketing and email, from creative development, right through to campaign analysis and optimisation.

• Develop campaign briefs and work with internal stakeholders and external agencies to deliver campaigns on time and to budget.

• Lead a test-and-learn approach by using campaign insight and analytics to identify trends, measure performance and inform future campaign activity.

• Contribute to the development and testing of new fundraising products and campaign ideas, This role sits within the Committed Giving Team, which is responsible for the acquisition and retention of regular giving supporters. The team work across 3 key areas; Acquisition (Paid Digital and offline channels), Direct Dialogue Acquisition (Face to Face channels) and Stewardship. The team work closely together with the shared aim of delivering exceptional supporter experience and raising the reliable income the hospital needs to help provide extraordinary care for seriously ill children and their families. Great Ormond Street Hospital Charity are hiring for a Senior Fundraising Executive to join our Committed Giving acquisition team., Previous experience managing campaigns

• Strong project management skills, with the ability to manage multiple projects.

• Experience of digital campaigns, including paid social and paid search.

• Excellent communication and relationship building skills.

• A proactive approach, with the ability to take ownership, use initiative and identify opportunities to improve campaign performance.

Previous experience working within the charity sector is desirable but not essential for this role.

The salary for this position is £38,692 per annum and we operate a hybrid working policy of a minimum of 2 days per week in the office. In line with our EDI strategy and Total Reward policy, we calculate our salaries based on benchmarking data across the charity sector. To ensure fairness for existing staff and new joiners, we do not offer salaries above the advertised rate.