Senior E-commerce Social Media Manager

Placements24; Southampton; Hybrid; GBP 46,000 - 68,000; Full time

Benefits offered by this job

Hybrid work model

Performance bonuses

Health insurance

Professional development budget

Leadership role in marketing dept

Job summary

Our Randburg-based client is seeking a strategic Senior E-commerce Social Media Manager to lead the social media strategy, drive brand awareness, engagement and online sales. You will manage a team, oversee content creation, budgeting, and performance analysis, staying ahead of trends to deliver measurable business outcomes in a competitive market.

You will lead a team of social media coordinators and content creators, oversee content quality, and optimize paid campaigns to achieve ROI targets.

Qualifications

• 7+ years in social media marketing, with at least 3 years in a management role, preferably in e-commerce.
• Proven track record of developing and executing social media strategies that drive sales.
• Extensive experience with social media advertising platforms and analytics tools.
• Strong leadership, team management, and project management skills.
• Excellent communication, presentation, and interpersonal skills.
• Deep understanding of digital marketing principles and customer behavior in online retail environments within Randburg.

Responsibilities

• Develop and execute a comprehensive social media strategy for e-commerce growth.
• Lead and mentor a team of social media coordinators and content creators.
• Oversee the creation of engaging and high-quality content across all relevant platforms.
• Manage and optimize paid social media advertising campaigns to achieve ROI targets.
• Analyze social media performance data, generate reports, and provide strategic recommendations.
• Stay abreast of the latest social media trends, tools, and platform updates.
• Collaborate with cross-functional teams to ensure integrated marketing efforts.

Skills

Social media marketing

Team leadership

Advertising platforms

Analytics tools

Communication skills

Digital marketing

Tools

Social media analytics tools

Job description

About the Role

Our client is looking for a strategic and experienced Senior E-commerce Social Media Manager to lead their social media strategy from their Randburg office. This role is responsible for developing, implementing, and managing innovative social media campaigns that drive brand awareness, engagement, and e-commerce sales. You will lead a team, oversee content creation, manage advertising budgets, and analyze performance to ensure optimal results. The ideal candidate is a seasoned professional with a deep understanding of social media trends, e-commerce best practices, and a proven ability to deliver measurable business outcomes in a competitive market.

Key Responsibilities

• Develop and execute a comprehensive social media strategy for e-commerce growth.
• Lead and mentor a team of social media coordinators and content creators.
• Oversee the creation of engaging and high-quality content across all relevant platforms.
• Manage and optimize paid social media advertising campaigns to achieve ROI targets.
• Analyze social media performance data, generate reports, and provide strategic recommendations.
• Stay abreast of the latest social media trends, tools, and platform updates.
• Collaborate with cross-functional teams to ensure integrated marketing efforts.

Requirements

• Minimum 7 years of experience in social media marketing, with at least 3 years in a management role, preferably in e-commerce.
• Proven track record of developing and executing successful social media strategies that drive sales.
• Extensive experience with social media advertising platforms and analytics tools.
• Strong leadership, team management, and project management skills.
• Excellent communication, presentation, and interpersonal skills.
• Deep understanding of digital marketing principles and customer behavior in online retail environments within Randburg.

Benefits

• Highly competitive annual salary and substantial performance-based bonuses.
• Hybrid work model allowing for a flexible work-life balance.
• Comprehensive health, dental, and vision insurance plans.
• Generous budget for professional development and industry conferences.
• A leadership role in a dynamic and forward-thinking marketing department.