Senior Digital Marketing Executive

Forward Role; Greater Manchester; On-site; GBP 29,000 - 35,000; Full time

Job summary

A growing B2B technology company in Bolton is seeking a Senior Digital Marketing Executive to enhance their digital presence. This role offers ownership of campaigns and creative input in a supportive environment. The successful candidate will manage multi-channel campaigns, optimize website performance, and collaborate with a digital marketing agency. A competitive salary and excellent benefits package are included.

Benefits

Pension scheme

Generous holiday allowance

Health and wellness initiatives

Ongoing professional development

Modern office environment

On-site Chef

Regular team socials

Recognition and reward programmes

Qualifications

• Proven experience in a digital marketing role, ideally in B2B.
• Confident in creating written and visual content for various channels.

Responsibilities

• Planning and delivering multi-channel digital marketing campaigns.
• Managing content across digital platforms including websites and social media.
• Monitoring campaign performance using analytics tools.

Skills

SEO

Google Analytics

Content Creation

Collaboration

Tools

WordPress

Canva

Adobe Creative Suite

Job description

Senior Digital Marketing Executive – B2B Tech & IT Services
Location: Bolton
Salary: £29,000 - £35,000+ (DOE) Plus Excellent Benefits

Looking to take your digital marketing career to the next level?

Want to make a real impact in a fast-paced, supportive environment where your ideas matter?

We’re partnering with a growing B2B technology company specialising in IT Services, Cybersecurity, Cloud Solutions, and ERP. As they continue to expand, they’re looking for a Digital Marketing Executive to join the team and help elevate their digital presence across all platforms.

This is a fantastic opportunity to join a thriving SME with a reputation for quality, innovation, and exceptional customer service, where you’ll have real ownership, creative input, and the chance to grow your skills in all areas of digital marketing.

What You’ll Be Doing As The Digital Marketing Executive:

• Planning, delivering, and analysing multi-channel digital marketing campaigns
• Managing content across digital platforms, including websites, blogs, email, and social media
• Optimising website performance through SEO, CRO, and ongoing content updates
• Overseeing our campaigns to drive customer acquisition through a full funnel approach including acquiring new customer leads via PPC and Paid Social
• Overseeing and collaborating with a third-party digital marketing agency supporting with campaigns and digital channels
• Developing engaging content to support lead generation, brand awareness, and customer engagement
• Monitoring campaign performance and creating insightful reports using analytics tools
• Supporting wider marketing activities including events, email campaigns, and paid advertising

You’ll Fit Right In If You:

• Have proven experience in a digital marketing role, ideally within a B2B environment
• Are proficient with SEO, Google Analytics, WordPress (or similar CMS), and email platforms
• Are confident creating written and visual content for various channels (blogs, social, web, email)
• Are comfortable using tools like Canva, Adobe Creative Suite, or video editing platforms
• Can manage your own workload, bring creative ideas to the table, and work well in a collaborative team

? What You’ll Get

• Competitive salary with regular reviews
• Comprehensive benefits package, including:
• Pension scheme
• Generous holiday allowance
• Health and wellness initiatives
• Ongoing professional development and training opportunities
• Supportive and inclusive culture: recognised as an SME Culture Leader in the UK
• Modern office environment with on-site facilities including an onsite Chef!
• Regular team socials and company events
• Recognition and reward programmes to celebrate your achievements

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.
Forward Role is operating as an employment agency.