Senior CRM & Digital Growth Lead (ROI-Driven)

Harnham; London; Sur place; GBP 70 000 - 90 000; Plein temps

Résumé du poste

A major consumer-facing brand in London is seeking a Senior CRM & Digital Marketing Manager to oversee performance marketing, CRM strategy, and content management. This pivotal role requires a data-led approach to drive both acquisition and retention across digital channels. The manager will lead a cross-functional team to enhance customer engagement, with responsibilities that include performance marketing management and budget optimization.

Qualifications

• Proven experience leading CRM and performance marketing activities.
• Strong track record of driving measurable growth across multiple channels.
• Excellent communication skills for managing stakeholders.

Responsabilités

• Lead performance marketing across PPC, SEO, and paid social.
• Own and execute a full CRM strategy and manage digital media budgets.
• Develop a cohesive content strategy for web and social channels.

Connaissances

CRM expertise

Performance marketing

Digital content strategy

Stakeholder management

Data analysis

Outils

GA4

CRM platforms

CDPs

Description du poste

A major consumer-facing brand in London is seeking a Senior CRM & Digital Marketing Manager to oversee performance marketing, CRM strategy, and content management. This pivotal role requires a data-led approach to drive both acquisition and retention across digital channels. The manager will lead a cross-functional team to enhance customer engagement, with responsibilities that include performance marketing management and budget optimization.