Senior Community Manager

SAMY UK; Greater London; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Flexible schedule

Hybrid work

Global mobility opportunities

Birthday day off

Health coverage

Job summary

SAMY UK is seeking a Senior Community Manager to drive community strategy and engagement for a leading global beauty brand. You will foster active online communities across key platforms, blending strategic engagement with hands-on content capture at culture speed.

You will balance analytics with storytelling and champion the brand voice to convert interactions into advocacy. You’ll collaborate with internal teams to deliver impactful client work, guide best practices, and help shape the future

Qualifications

• Proven experience managing social media communities for brands or agencies.
• Hands-on content creation including video capture and editing.
• Deep knowledge of TikTok and Instagram and their algorithm nuances.
• Proficient in social analytics, scheduling, and reporting tools.
• Excellent copywriting and client-facing presentation skills.

Responsibilities

• Lead daily community management and engagement across major platforms.
• Produce hands-on, social-first content to capitalize on trends.
• Develop proactive engagement concepts to elevate brand presence.
• Support content calendar with insights and compelling copy.
• Analyse metrics and deliver monthly reports and QBRs.

Skills

Social media

Content creation

TikTok

Instagram

Analytics tools

Copywriting

Client presentations

Tools

Meta Business Suite

TikTok Analytics

Sprinklr

Sprout Social

Job description

About SAMY We weren't built to follow, we were built to lead.

About SAMY We weren't built to follow, we were built to lead. SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture,and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day. We are Path Finders: curious, ambitious, and never afraid to challenge what’s next. We don't play it safe. We build what's next. Link instagram, tiktok, cultura. New project coming!

Join the team behind one of the world's most iconic beauty portfolios

and help define how global brands win in today's creator economy.

At SAMY, you'll help global beauty brands stay ahead of what's next.

You’ll turn cultural shifts into strategy, identify the creators driving conversations, and build advocacy programmes that connect brands with millions of people in authentic ways. You'll work at the intersection of social, culture, AI, technology and creativity, where every day brings new trends, new platforms and new opportunities to shape the future of beauty marketing.

If you're passionate about creators, obsessed with culture and excited by the idea of working on one of the most prestigious global beauty accounts in the industry, we'd love to meet you.

Role Mission

As a Senior Community Manager, you will drive community strategy, audience engagement, and reactive content creation for a leading global beauty brand. You will foster active, passionate online communities across key social platforms, blending strategic engagement with hands‑on content capture at the speed of culture. Balancing performance analytics with creative storytelling, you will champion the brand’s voice and convert social interactions into long‑term brand advocacy.

Key Responsibilities

• Lead day-to-day community management and audience engagement strategies across social platforms including Instagram, TikTok, Facebook, and X/Twitter for a key beauty account.
• Capture and execute hands‑on, social‑first content (such as vox pops, behind‑the‑scenes, and trend‑led clips) to capitalise on emerging culture and consumer trends in real time.
• Define and implement proactive community engagement concepts that push creative boundaries, elevate brand presence, and drive meaningful audience participation.
• Support content calendar development with community‑powered insights, audience trends, and compelling copy that reflects the brand's unique tone of voice.
• Monitor, track, and interpret community metrics using social analytics tools to deliver actionable insights in monthly reports and Quarterly Business Reviews (QBRs).
• Conduct competitive benchmarking and platform trend analysis within the beauty sector to inform strategic decision‑making.
• Collaborate closely with internal creative and account teams to deliver impactful client presentations, manage stakeholder expectations, and guide clients on community best practices.

Skills & Experience

• Proven experience in social media and community management within an agency environment or consumer brand, ideally in the beauty, skin care, or lifestyle sectors.
• Hands‑on mobile content creation and production skills (video capture, editing, vox pops) with a track record of translating social trends into high‑performing content.
• Deep expertise in key social platforms - specifically TikTok and Instagram - including strong knowledge of algorithm nuances, engagement features, and social‑first culture.
• Proficiency with social analytics, scheduling, and management tools (e.g., Meta Business Suite, TikTok Analytics, Sprinklr, Sprout Social) to interpret data and build strategic reports.
• Exceptional written and verbal communication skills with strong copywriting capabilities and experience presenting strategy directly to key clients.

Benefits

• Work your way – Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.
• Time that matters – Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.
• Grow with us – Global mobility opportunities, mentorship, parenthood support, and a transparent performance‑driven compensation framework.
• Be part of the journey – – Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance‑driven compensation framework that rewards impact and supports your growth.
• Your well‑being first – Enjoy peace of mind with unlimited holidays to recharge, and health coverage through MediCash.

The SAMY Mindset

Forget the job description for a second. The real question is: are you a Path Finder? Bold enough to challenge what's possible. Collaborative enough to build it together. Driven enough to make it happen.

We don't just hire for roles, we hire for mindset. We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build.

We’re not looking for people who think the same, we’re looking for people who want to grow with us.

Here’s What It Actually Looks Like To Belong Here

Be Kind — because respect, trust, and honest feedback make great teams stronger.

Go Beyond — because good is never enough when excellence is the standard.

Craft Together — because the best ideas don't happen in silos.

Enjoy the Journey — because growth lives outside the comfort zone.

Own It — because real impact starts with accountability.

If this feels like your kind of adventure, let's build something together.

Diversity & Inclusion

At SAMY, difference is not something we accommodate, it’s what makes us stronger.

With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company.

We are committed to creating an inclusive, accessible, and barrier‑free environment where everyone feels seen, heard, and empowered to thrive. And if you need support or adjustments along the way, we’ll make sure you have what you need to do your best work.