Senior Casino Proposition Leader

Rank Interactive; Maidenhead; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid working hours

Private medical insurance

Life insurance

Wellbeing program

Job summary

Rank Interactive, the digital arm of The Rank Group, seeks a Senior Proposition Manager - Casino to lead the Casino proposition strategy and roadmap, and to drive customer experiences that boost acquisition, retention and spend. You will collaborate with Product, Tech, Marketing and CRM to prioritise delivery and market differentiation.

The role requires strong understanding of customer engagement drivers, a commercially focused mindset, and proven ability to deliver growth initiatives while

Qualifications

• Experience in proposition, gaming, product or commercial management and Casino knowledge preferable.
• Strong understanding of customer behaviour and engagement drivers.
• Commercially focused with proven delivery of growth initiatives.
• Strong stakeholder management and influencing skills.

Responsibilities

• Own the Casino proposition strategy and roadmap.
• Lead development of games, promotions, customer experiences and proposition enhancements.
• Identify opportunities to grow active players, frequency and spend.
• Work with Product and Technology teams to prioritise delivery.
• Analyse customer behaviour and performance metrics to improve proposition effectiveness.
• Develop business cases for proposition investment and innovation.
• Collaborate with Marketing and CRM to maximise campaign effectiveness.
• Monitor competitor activity and emerging market trends.
• Ensure propositions are aligned to commercial objectives and customer needs.

Job description

Rank Interactive, the digital arm of The Rank Group, seeks a Senior Proposition Manager - Casino to lead the Casino proposition strategy and roadmap, and to drive customer experiences that boost acquisition, retention and spend. You will collaborate with Product, Tech, Marketing and CRM to prioritise delivery and market differentiation.

The role requires strong understanding of customer engagement drivers, a commercially focused mindset, and proven ability to deliver growth initiatives while