Senior B2B Marketing Specialist (Maternity Cover - 2 years)

Shure; Greater London; Ibrido; GBP 46.000 - 74.000; Tempo pieno

Descrizione del lavoro

Shure is seeking a Senior B2B Content Marketing Specialist to lead our European customer-story programme. The role covers case studies, interviews and video content from initial discussions to production and distribution, acting as the central contact for Channel Marketing across markets.

You will coordinate regional content initiatives, translate market needs into actionable briefs, and ensure assets meet brand and legal requirements.

Competenze

• 5+ years in content marketing or customer storytelling.
• Experience coordinating complex content projects from brief to publication.
• Strong editorial judgement and audience-focused storytelling.
• Ability to work with multiple stakeholders across Europe.

Mansioni

• Lead the European customer-story pipeline from qualification to publication.
• Assess opportunities with Channel Marketing, Sales, Market Development and market teams.
• Own customer-story projects including scope, timelines, budgets and approvals.
• Coordinate interviews, written case studies, photos and video production.
• Manage agencies, freelancers, and production partners; handle permissions and reviews.
• Coordinate publication and make assets accessible to markets and teams.
• Improve workflows and content reuse across campaigns and launches.

Conoscenze

Content marketing

Customer storytelling

Editorial production

Marketing project management

Cross-market collaboration

Formazione

Degree in marketing/communications/media/business

Descrizione del lavoro

Overview

Join Shure as a Senior B2B Content Marketing Specialist and lead our European customer-story programme.

This position is on a 2-year fixed term basis (maternity cover).

Working with customers and colleagues across markets, you will develop case studies, interviews and video content that show our products in action and strengthen their credibility with B2B audiences.

You will combine editorial judgement with project ownership, guiding content from the first customer conversation through production to publication and distribution. As the central contact for Channel Marketing, you will bring teams together, improve how customer stories are delivered and support content initiatives tailored to European markets.

Join Shure and Amplify Your Impact. Explore our unique culture and learn the key pillars that define our legacy of excellence.

Case Study Programme Ownership

• Lead the operational management of the European customer-story and case-study pipeline from qualification through publication.
• Assess and prioritise opportunities with Channel Marketing, Sales, Market Development and market teams.
• Own individual customer-story projects, including scope, timelines, responsibilities, budgets and stakeholder communication.
• Coordinate customer interviews, written case studies, testimonials, photography and video production.
• Manage agencies, freelancers and production partners, as well as customer permissions, legal reviews, feedback and approval workflows.
• Coordinate publication and make completed assets accessible to markets, partners, PR, Digital Marketing and Sales.
• Improve workflows, templates, tracking, visibility and content reuse across campaigns, launches, channels and markets.

European Content Initiatives and Production

• Identify regional content gaps and translate market and business needs into clear recommendations and actionable briefs.
• Develop European angles for global themes and coordinate the adaptation and localisation of copy, visuals, video and supporting assets.
• Coordinate selected regional video, photography, interview, podcast, event, editorial and social-first content projects.

Regional Content Planning and Localisation

• Manage estimates, purchase-order requests, timelines, deliverables, invoices and approved project budgets.
• Ensure content meets agreed editorial, brand, legal, quality and market requirements, and maximise reuse across formats and platforms.

Qualifications

• Minimum 5 years of relevant experience in content marketing, customer storytelling, communications, editorial production or marketing project management.
• Degree in marketing, communications, media, business or a related field preferred. Equivalent professional experience will also be considered.
• Demonstrated ability to coordinate complex content projects from brief through production, approval, publication and distribution.
• Strong understanding of B2B content marketing, storytelling, editorial development and audience relevance.
• Excellent editorial judgement and the ability to evaluate narratives, briefs, scripts, written content and creative outputs.
• Experience coordinating customers, internal stakeholders, agencies, freelancers and specialist production partners.
• Strong project-management skills, including timelines, dependencies, approval workflows and budgets.
• Confidence working with senior stakeholders across different functions, countries and markets.
• Fluency in German or another European language is an advantage.
• Willingness to travel regularly within Europe.

PAY TRANSPARENCY

Shure offers a competitive compensation structure that is reviewed annually to attract, hire, and retain the industry’s top talent. Salaries vary based on qualifications, location, experience, and expertise in each respective discipline. The range displayed on each job posting reflects the minimum and maximum salary for the opportunity. The salary for this position ranges from GBP 46,000 to GBP 74,000.
All positions also include a comprehensive benefits package.

WHO WE ARE

Shure’s mission is to be the most trusted audio brand worldwide – and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn’t stop at our products. Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all.

Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.

THE MIX MATTERS

Don’t check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment.

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