Europe-Focused B2B Content Marketing Lead

Shure; Greater London; Ibrido; GBP 46.000 - 74.000; Tempo pieno

Descrizione del lavoro

Shure is seeking a Senior B2B Content Marketing Specialist to lead our European customer-story programme. The role covers case studies, interviews and video content from initial discussions to production and distribution, acting as the central contact for Channel Marketing across markets.

You will coordinate regional content initiatives, translate market needs into actionable briefs, and ensure assets meet brand and legal requirements.

Competenze

• 5+ years in content marketing or customer storytelling.
• Experience coordinating complex content projects from brief to publication.
• Strong editorial judgement and audience-focused storytelling.
• Ability to work with multiple stakeholders across Europe.

Mansioni

• Lead the European customer-story pipeline from qualification to publication.
• Assess opportunities with Channel Marketing, Sales, Market Development and market teams.
• Own customer-story projects including scope, timelines, budgets and approvals.
• Coordinate interviews, written case studies, photos and video production.
• Manage agencies, freelancers, and production partners; handle permissions and reviews.
• Coordinate publication and make assets accessible to markets and teams.
• Improve workflows and content reuse across campaigns and launches.

Conoscenze

Content marketing

Customer storytelling

Editorial production

Marketing project management

Cross-market collaboration

Formazione

Degree in marketing/communications/media/business

Descrizione del lavoro

Shure is seeking a Senior B2B Content Marketing Specialist to lead our European customer-story programme. The role covers case studies, interviews and video content from initial discussions to production and distribution, acting as the central contact for Channel Marketing across markets.

You will coordinate regional content initiatives, translate market needs into actionable briefs, and ensure assets meet brand and legal requirements.