Senior B2B Education Growth Marketer

Apetito; Trowbridge; Hybrid; GBP 42,000 - 62,000; Full time

Benefits offered by this job

Competitive salary

25 days holiday + bank holidays

Discretionary annual bonus

Pension scheme - matched contributions

Life assurance

Free parking

Staff discounts

Sustainable living wage employer

Job summary

apetito is hiring a Senior Marketing Executive to drive acquisition growth for the Education division and manage high-profile events and exhibitions. You will lead integrated campaigns, partner with Sales and central Marketing, and turn insights into compelling content and measurable results.

You will join a fast-paced Education team, delivering campaigns end-to-end with ownership and cross-functional collaboration across the business.

Qualifications

• Solid experience with marketing campaign strategy and execution.
• Proven acquisition strategy development and delivery.
• Led multi-channel campaigns across digital, events, PR and email.
• Confident in analysing campaign data to optimise ROI.
• Strong briefing and senior stakeholder management skills.
• Highly organised with ability to manage multiple priorities.

Responsibilities

• Own Education acquisition strategy and termly campaign plans.
• Lead multi-touch campaigns and manage creative across channels.
• Own end-to-end lead generation and nurture journeys.
• Collaborate with sales to drive appointments and improve conversion.
• Own Education events strategy, regional and national exhibitions.

Skills

Campaign strategy

Acquisition strategy

Multi-channel campaigns

Campaign data analysis

Briefing & project mgmt

Organised & prioritisation

Microsoft Office (PowerPoint/Word, 2nd

Education

Marketing degree or CIM

Tools

HubSpot

Job description

apetito is hiring a Senior Marketing Executive to drive acquisition growth for the Education division and manage high-profile events and exhibitions. You will lead integrated campaigns, partner with Sales and central Marketing, and turn insights into compelling content and measurable results.

You will join a fast-paced Education team, delivering campaigns end-to-end with ownership and cross-functional collaboration across the business.