Senior B2B Content Strategist & Designer

Confidential

York and North Yorkshire

On-site

GBP 35,000 - 52,000

Full time

14 days+
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Benefits offered by this job

Annual bonus scheme
Bupa Cash Plan
Health & wellbeing support
Company events
Paid volunteer time
On-site parking
Cycle to work scheme
Store discount vouchers

Job summary

Confidential is seeking a Senior Content Creator to lead our B2B content strategy. You will craft high-quality blogs, articles, thought leadership pieces and website content for buyers, manufacturers and industry professionals.

The role combines strong copywriting with creative design, including LinkedIn campaigns, Mailchimp email work and visual materials. You will own content across platforms and shape industry-relevant messaging.

Qualifications

  • Proven experience in B2B content creation and copywriting.
  • Excellent blog writing, storytelling and editing skills.
  • Ability to write confidently about technical or industry-specific topics.

Responsibilities

  • Writing B2B blogs, articles, thought leadership pieces and website content.
  • Researching industry trends and market developments.
  • Creating content for LinkedIn and other B2B channels.
  • Developing B2B email campaigns using Mailchimp.
  • Creating graphics, reports, presentations, adverts and other visual marketing materials.
  • Managing website content through WordPress.
  • Identifying new content opportunities around industry trends and new markets.
  • Using performance data to improve content and engagement.
  • Supporting SEO and emerging AI search strategies.

Skills

B2B content creation
Copywriting
Storytelling
Editing

Tools

Canva
Adobe Creative Suite
WordPress

Job description

Confidential is seeking a Senior Content Creator to lead our B2B content strategy. You will craft high-quality blogs, articles, thought leadership pieces and website content for buyers, manufacturers and industry professionals.

The role combines strong copywriting with creative design, including LinkedIn campaigns, Mailchimp email work and visual materials. You will own content across platforms and shape industry-relevant messaging.

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