Senior Acquisition Manager

ArtsJobs; London; On-site; GBP 50,000 - 75,000; Full time

Job summary

A leading arts organization seeks a Senior Acquisition Manager to drive subscription and revenue growth for National Theatre at Home. This pivotal role focuses on audience acquisition through collaborative marketing strategies, ensuring brand visibility and connecting with new global audiences. The ideal candidate will have significant experience in acquisition marketing within a subscription environment, demonstrating leadership and analytical skills.

Qualifications

• Experience in a subscription-based business preferred.
• Demonstrated ability to motivate a high-performing team.
• Strong capability in analyzing data and identifying trends.

Responsibilities

• Develop and lead audience acquisition strategy.
• Collaborate with internal teams on marketing optimization.
• Identify opportunities for improved marketing ROI.

Skills

Acquisition marketing campaign experience

Team motivation and nurturing

Analytical mindset

Experience of delivering against KPIs

Interest in global content streaming market

Job description

Job Summary

We are looking for a Senior Acquisition Manager to join the National Theatre Digital Team.

Job Description

The Senior Acquisition Manager will develop and lead the delivery of the audience acquisition strategy to drive subscription and revenue growth for National Theatre at Home.

With a focus on acquisition, the role plays a key part in delivering brand awareness of streamed theatre, reaching new audiences with monthly releases as well as optimising the catalogue of unmissable theatre.

The role will lead and motivate a team to identify opportunities to optimise marketing activity, act on insights and deliver a competitive ROI.

The role works collaboratively with internal teams like Data, Programming, Design, Social Media and Content across the NT and will play a key role in developing new and innovative ways to bring streamed theatre to new global audiences.

The successful candidate will have the following:

• Acquisition marketing campaign experience, ideally within a subscription-based business
• Goal orientated, with the ability to nurture and motivate a high performing team.
• Experience of delivering against KPIs, from revenue and LTV to social media performance.
• An interest in the global content streaming market. (Disney, BBC Iplayer, Paramount Plus, D+, Netflix, All4)
• An analytical mindset, with the ability to identify emerging trends from different data sources.

If that sounds like you, this may be the role for you!

To apply, please follow: https://jobs.nationaltheatre.org.uk/job/senior-acquisition-manager-1

The closing date for the receipt of a completed application is Wednesday 23rd July 2025 at 12 noon.