Search Lead

Liberty Hive; Maidenhead; On-site; GBP 70,000 - 110,000; Full time

Job summary

A personal-care company is seeking a Search Lead to shape its search marketing function in Maidenhead. This senior role involves leading strategic search initiatives, collaborating with various teams, and driving performance across 16 brands in international markets. The ideal candidate will have significant PPC and SEO experience, strong leadership in SEO strategy, and an entrepreneurial mindset. Join a dynamic team transforming the future of self-care.

Qualifications

• Significant experience working with PPC and SEO across brands.
• Proven success in leading SEO strategy and delivering organic growth.
• Experience in search planning across search platforms.
• Hands-on with paid and organic search planning and activation.
• Familiarity with content platforms and CMS tools (e.g., WordPress).

Responsibilities

• Lead strategic direction for Paid Search and SEO across brands.
• Collaborate on market-relevant Search plans that drive results.
• Own integrated search campaigns aligned with business objectives.
• Analyze campaign performance using KPIs and provide insights.
• Analyze campaign performance with KPIs and provide actionable insights.

Skills

Experience in PPC and SEO

Leadership in SEO strategy

Performance marketing expertise

Cross-functional collaboration

Attention to detail

Search planning

CMS knowledge

Tools

WordPress

Vignette

Job description

Co-Founder @ Liberty Hive | Recruitment Technology

We are seeking a highly commercial Search Lead for a dynamic and fast-growing personal-care company, that empowers people around the world to make smart, everyday healthcare decisions. With a portfolio of over 80 brands they serve consumers in nearly 90 countries across seven categories.

As part of the process, we encourage you to sign up to our confidential platform — www.libertyhive.com — to find out more details about the job and apply directly.

The Role

As we continue our journey, we’re looking for a Search Lead in our office in Maidenhead to shape and scale our search marketing function across international markets. Join a passionate team that is transforming the future of self-care.

What’s in it for you?

This is a high-impact, senior marketing opportunity to shape search strategy for multiple iconic brands across global markets. You’ll work in a collaborative, entrepreneurial environment where your voice counts, your expertise drives results, and your growth is championed.

What you’ll be doing

• Lead the strategic direction for a holistic Paid Search and SEO approach across a portfolio of 16 brands in international markets
• Work hand in hand with Integrated Planning leads and local and regional marketing to develop market relevant Search plans that drive results
• Collaborate with content, digital, and brand teams to embed SEO best practices into content creation and editorial strategy
• Own and execute integrated search campaigns (organic and paid) aligned with brand and business objectives
• Analyze and report on campaign performance using clear KPIs, providing strategic insights and actionable recommendations
• Identify emerging trends and technologies to continuously improve efficiency and growth outcomes
• Collaborate with Global Head of Media and Integrated Planning Leads to develop a progressive roadmap
• Partner cross-functionally to ensure search initiatives align with broader digital and commercial strategies

Requirements

• Significant experience working with PPC and SEO across non-DTC and DTC brands across Search platforms
• Proven success leading SEO strategy and delivering sustained organic growth at scale
• Deep expertise in performance marketing, digital acquisition, and conversion rate optimization
• Deep experience in search planning and activation across Search platforms
• Understanding of the wider emerging market opportunity across Social and GenAI and Retail Media Platforms
• Strategic thinker with hands‑on experience in both paid and organic search
• Comfortable working across content management systems (e.g., WordPress, Vignette)
• Highly organized with a keen eye for detail
• Exceptional communicator and cross‑functional collaborator
• Entrepreneurial mindset, with a drive to innovate and challenge the status quo

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