Salesforce Product Manager

Opus Recruitment Solutions; London; Hybrid; GBP 38,000 - 45,000; Full time

Job summary

A digital-forward charity is seeking a Product Manager specializing in Salesforce to enhance supporter experiences and optimize fundraising journeys. The role involves significant collaboration across teams, focusing on CRM strategy, digital touchpoints, and delivering impactful data-driven experiences. Ideal candidates will possess strong Salesforce management skills and a passion for non-profit work, with a competitive salary and generous annual leave.

Benefits

Over 40 days annual leave

6% pension contribution

Healthcare benefits

Hybrid working model

Qualifications

• Proven experience in CRM product management or business analysis.
• Deep understanding of Salesforce and Marketing Cloud.
• Experience with agile methodologies.

Responsibilities

• Drive execution of the CRM strategy focusing on supporter journeys.
• Design and optimise digital experiences across CRM and web.
• Collaborate in Agile teams on user stories and features.

Skills

CRM product management

Salesforce

digital user journeys

conversion optimisation

Agile/Scrum

communication skills

Job description

22 hours ago Be among the first 25 applicants

Opus Recruitment Solutions provided pay range

This range is provided by Opus Recruitment Solutions. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Opus Recruitment Solutions

Senior Recruitment Consultant | Salesforce Specialist | Opus Recruitment Solutions

Are you a Salesforce Product Manager with a passion for digital journeys and a knack for turning data into action?

I'm currently looking for a Product Manager for a leading UK charity that's transforming how supporters connect with their cause.

This is more than just a product role - it's your chance to shape the supporter experience across CRM, web, and email platforms, while working at the heart of a mission-driven organisation making a real difference.

As Product Manager here, you’ll be the go-to expert for supporter-focused product development. You’ll work across teams to optimise digital journeys, enhance Salesforce functionality, and deliver seamless, data-driven experiences that fuel fundraising success.

You’ll split your time between CRM systems (Salesforce) and digital touchpoints (website, email, automation), collaborating with stakeholders across fundraising, digital, and tech. This is a hands-on role where your ideas will directly impact how supporters engage—and stay engaged.

The Day-to-Day

• Drive the execution of the CRM strategy, with a focus on fundraising and supporter journeys
• Design and optimise end-to-end digital experiences across CRM, web, and email
• Collaborate in Agile teams to refine backlogs, write user stories, and deliver impactful features
• Translate complex technical requirements into clear, actionable plans
• Ensure seamless integration between Salesforce, Marketing Cloud, and digital platforms
• Use data insights to continuously improve supporter engagement and conversion

What you'll bring

• Proven experience in CRM product management, business analysis, or system administration
• Deep understanding of Salesforce and Salesforce Marketing Cloud
• Strong grasp of digital user journeys and conversion optimisation
• Experience working in Agile/Scrum environments
• Excellent communication skills—able to bridge the gap between tech and non-tech teams

Bonus if you’ve worked in the non-profit space or have experience with fundraising operations.

Offering up to £45k + over 40 days annual leave, 6% pension, healthcare, hybrid working, and more.

Salesforce Marketing Cloud | SFMC | Product Manager | CRM Manager | CRM | NonProfit | Tech4Good

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Information Technology and Product Management

• Industries

  Non-profit Organizations and IT Services and IT Consulting

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