Sales Trainer - Student Recruitment

FutureLearn Limited; London; On-site; GBP 30,000 - 60,000; Full time

Job summary

An established industry player is seeking a passionate Sales Trainer to enhance the performance of sales advisors in the higher education sector. This role focuses on developing and delivering impactful training programs, ensuring sales teams are equipped with the skills and knowledge to effectively engage prospective students. The ideal candidate will have a strong background in sales training, coupled with a deep understanding of the UK education landscape. Join a forward-thinking company dedicated to empowering learners and transforming lives through education. If you thrive in a dynamic environment and are eager to make a difference, this opportunity is perfect for you.

Benefits

28 days of Annual Leave plus UK Public Holidays

Roll over up to 5 days Holiday

Access to FutureLearn courses

Westfield Health Cash Plan

Cycle to Work scheme

Season Ticket Loan

Charity work – 1 day dedicated to a charity

Calm Premium Subscription

Qualifications

• Proven experience as a Sales Trainer or Sales Coach in higher education.
• Strong knowledge of the UK Education system and student recruitment.

Responsibilities

• Design and deliver sales training programs for advisors.
• Conduct onboarding and ongoing coaching for sales team.

Skills

Fluent in English and Italian

Facilitation skills

Presentation skills

Coaching skills

Exceptional communication skills

Interpersonal skills

Consultative selling strategies

Analytical mindset

Digital tools proficiency

Problem-solving skills

Education

Certification in Sales or Coaching

Degree in Business, Education, Sales or related field

Tools

Learning Management Systems (LMS)

CRM platforms

E-learning software

Job description

At FutureLearn, we’re passionate about the power of lifelong learning. We help learners from all over the world progress in their careers – and invest in their futures.

We truly believe that up-skilling is a worthy investment, and we hope to empower our learners to take control of their careers through personalised learning pathways – giving them progress at their fingertips.

Partnering with 260+ world-class educational partners, including prestigious universities, global brands and industry partners, we offer our 20 million-strong learner community the opportunity to discover and access flexible, high-quality online courses and degrees.

We’re not here just to teach new skills (although we do that well), we want to help transform lives. FutureLearn is looking to build our teams with people who share our passion for lifelong learning, career empowerment and education for all. If that sounds like you, get in touch. You could help us achieve our biggest goal yet – becoming the world’s best AI-powered, career-based learning platform and OPM.

What is the opportunity?

The Sales Trainer will be responsible for developing and delivering effective training programs for sales advisors who support prospective students in their journey to enrolment. The role aims to enhance the sales team’s performance, improve conversion rates, and ensure best practices in consultative selling within the higher education sector.

What does success look like:

• Design, develop and deliver comprehensive sales training programs.
• Conduct onboarding training for new sales advisors, ensuring they have knowledge, skills and confidence to engage effectively with prospective students.
• Lead role-play exercises and workshops to reinforce key selling techniques and soft skills.
• Provide ongoing coaching, refresher training, and development sessions to improve sales performance and adherence to best practice.
• Develop sales scripts, objection-handling techniques, and consultative selling strategies.
• Monitor and assess training effectiveness through feedback, performance metrics, and direct observation, making necessary improvements to training materials and methods.
• Work closely with sales management to identify performance gaps and create targeted training sessions.
• Utilize and implement digital tools, including LMS, CRM platforms and e-learning software to develop and deliver training content effectively.
• Ensure all training aligns with regulatory requirements, ethical sales practices and internal policies.
• Collaborate with marketing, academic services, student support and admissions to ensure sales advisors have the needed support, a deep understanding of the programmes, as well as entry requirements.

What you will bring to the table:

• Proven experience as a Sales Trainer or Sales Coach preferably within the higher education sector.
• Demonstrated success in improving sales team performance through structured training programmes.
• Experience developing training content, including e-learning modules, presentations and interactive workshops.
• Strong knowledge of the UK Education system, ideally the higher education sector.
• Experience in student recruitment is highly desirable.

Education

• Certification in Sales or Coaching is highly desirable.

Skills

• Fluent in both English and Italian.
• Strong skills in facilitation, presentation and coaching - Capable of delivering engaging and effective training sessions.
• Exceptional communication and interpersonal skills.
• Able to motivate and inspire others with a vibrant and dynamic style.
• Proficient in consultative and solution oriented selling strategies with a focus on closing sales.
• Possesses an analytical mindset.
• Proficient with digital tools and platforms.
• High level of emotional intelligence.
• Skilled in problem solving.

Desirable skills

• Proficiency with Learning Management Systems (LMS) and digital training tools.
• Degree in Business, Education, Sales or related field.

What we offer you:

• 28 days of Annual Leave plus UK Public Holidays.
• Roll over up to 5 days Holiday.
• Access to FutureLearn courses.
• Westfield Health Cash Plan.
• Cycle to Work scheme.
• Season Ticket Loan.
• Charity work – 1 day dedicated to a charity of your choice.
• Calm Premium Subscription.

What happens next?

Ready to go for it? Click 'Apply', include your CV and tell us why you'd like to become a FutureLearner, and how you’ll nail this role.

Recruitment Process

Please contact [e-mail] if you require any reasonable adjustments or alterations to be made to support you through the recruitment process.

Diversity Statement

We value all the great benefits that diversity brings and encourage everyone to bring their whole self to work – At FutureLearn we are proud to have Diversity and Inclusion at the centre of everything we do. We are committed to Equal Employment Opportunity regardless of race, colour, national origin, ethnicity, gender, age, disability, sexual orientation, gender identity or religion.

We can't wait to meet you!#FutureLearnCareers