Sales Representative

MET Recruitment UK LTD; Bilston; On-site; GBP 27,000 - 33,000; Full time

Benefits offered by this job

Bonus scheme

Job summary

MET Recruitment UK LTD is recruiting for an experienced Sales Representative to cover the West Midlands territory. The role is field-based, with a £30,000 base and a bonus scheme offering the realistic potential to double earnings, depending on performance.

You will be responsible for growing an established customer base and winning new business across the West Midlands. The ideal candidate will have strong B2B field-sales experience, preferably in food, meat or FMCG, with the ability to build

Qualifications

• Proven track record in B2B field sales.
• Experience building and managing key accounts.
• Strong negotiation and relationship-building skills.
• Self-motivated with the ability to work independently.

Responsibilities

• Manage and grow an established customer base across the West Midlands.
• Identify, prospect and win new B2B customers.
• Build relationships with buyers, owners and decision-makers.
• Develop existing accounts and maximize sales opportunities.
• Conduct regular face-to-face visits across the territory.
• Negotiate pricing and terms to meet targets.
• Maintain a strong sales pipeline and report activity.

Skills

B2B sales

Account management

Negotiation

Relationship building

Self-motivation

Job description

Location: Bilston, West Midlands / Field-Based

Salary: £30,000 basic + bonus

Hours - Full time

OTE: Realistic opportunity to double earnings

Contract: Permanent

Experience: Experienced B2B Sales Professional

We are recruiting on behalf of an established food business for an experienced Sales Representative to join their commercial team, covering a West Midlands-based sales territory.

The Role

As Sales Representative, you will take ownership of a defined territory across the West Midlands, developing existing accounts while actively identifying and converting new business opportunities.

You will be responsible for building strong customer relationships, understanding commercial requirements and driving sales growth across your patch.

The role would particularly suit someone with experience selling within food, meat or FMCG, although strong B2B field-sales experience from an associated sector will also be considered.

Key Responsibilities

• Manage and grow an established customer base across the West Midlands.
• Identify, prospect and win new B2B customers.
• Build strong relationships with buyers, owners and key decision-makers.
• Develop existing accounts and maximize sales opportunities.
• Conduct regular face-to-face customer visits across your territory.
• Negotiate pricing and commercial terms.
• Work proactively against agreed sales targets and KPIs.
• Maintain a strong sales pipeline and accurately report activity and opportunities.
• Keep up to date with customer, market and competitor activity.
• Take full ownership of your territory and sales performance.

What We're Looking For

• A proven track record in B2B field sales, with demonstrable evidence of consistently hitting or exceeding targets.
• Experience in food, meat or FMCG is highly desirable.
• Experience selling into foodservice, wholesale, retail or distribution would be particularly relevant.
• Strong new-business development and account-management experience.
• Excellent relationship-building and negotiation skills.
• Strong commercial awareness and a genuine sales mindset.
• Resilience, self-motivation and the ability to work independently.
• A confident and professional approach to customer-facing sales.
• Full UK driving license and own vehicle - essential.
• The ability to cover a West Midlands-based sales patch.

Package & Opportunity

• £30,000 basic salary
• Bonus scheme with realistic opportunity to double your earnings
• Permanent position
• Field-based West Midlands territory
• Opportunity to join and develop within an established food business
• Genuine opportunity for an experienced salesperson to build their earnings through performance