Sales Operations Manager

Chelsea Football Club; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

Chelsea Football Club is seeking a Sales Operations Manager to oversee sales operations across Hospitality. This role involves leading data-driven reporting, optimising sales systems, and managing the Sales Operations Executive. The ideal candidate will demonstrate strong analytical skills, organisational abilities, and a commitment to upholding the club’s values.

Qualifications

• Proven ability to make decisions and deliver under pressure.
• Skilled in strategic planning and stakeholder alignment.
• Highly adaptable to last-minute requests and shifting priorities.

Responsibilities

• Lead development and delivery of data-driven reporting.
• Own and optimise all sales systems for efficiency.
• Coordinate operational readiness for matchdays.

Skills

Attention to detail

Communication

Problem-solving

Commercial acumen

Organisational skills

Strategic planning

Tools

CRM

Ticketmaster

Microsoft Dynamics

Salesforce

E-commerce systems

Job description

JOB TITLE: Sales Operations Manager

DEPARTMENT: Hospitality

DIRECT REPORTS: Sales Operations Executive

LOCATION: Stamford Bridge, some travel will be required

CONTRACT: Permanent, 35 hours any 5 of 7

JOB FUNCTION: Oversee all aspects of sales operations, reporting, data management, and system optimisation across Hospitality and supporting on M&E.

PLAY YOUR PART (Main Responsibilities):

• Reporting & Insights: Lead the development and delivery of data-driven reporting that supports commercial decision-making. Provide timely, actionable insights for stakeholders across Sales, Marketing, and the Executive Leadership Team.
• Systems & Processes: Own and optimise all sales systems - including CRM, ticketing platforms, and e-commerce tools. Ensuring full integration and efficiency across the sales workflow.
• Sales Performance & Business Development: Monitor team and individual sales performance, support target setting, and inform strategy with robust data analysis. Liaise with Finance on receivables and ensure sales teams have visibility on outstanding payments.
• Data Management: Oversee lead tracking, segmentation, and allocation across all sales channels. Serve as the central contact for Marketing data requests and ensure high standards of data quality and governance.
• Matchday Operations: Coordinate operational readiness for matchdays, including ticketing support and resolution of urgent system issues. Implement processes to capture key client data and post-match insights.
• Team Leadership: Line manage the Sales Operations Executive with clear goals, regular feedback, and a balanced workload across Hospitality and Meeting and Events sales operations.

DO THE RIGHT THING (Our Expectations):

• To demonstrate and live by the club’s values; Here to Win, Be Brave, Do the Right Thing, Play Your Part, Many Teams, One Club and Proud to Be Chelsea
• To adhere to the Foundation’s policies and procedures, including Health & Safety, Financial Authorisation, Confidentiality and GDPR.
• To act as an ambassador for diversity, equality, and inclusion, and demonstrate a positive commitment by treating others fairly in line with our Equality, Diversity & Inclusion Policy and reporting any acts of discrimination through appropriate channels
• To create a safe environment and act to protect all young people and vulnerable adults that are either in your care or attending club premises, and report any concerns to the Safeguarding Lead
• To report any misconduct or suspected misconduct to the HR Department

HERE TO WIN (Measures of Performance):

• Centralised reporting framework embedded into team routines with 100% adoption by executives and managers
• Core reports (performance, pipeline, commission, etc.) automated, accessible, and reviewed regularly
• All sales and matchday processes mapped and optimised, reducing admin time and data entry errors
• Sales Operations Executive consistently meets KPIs, with documented reviews and development plan
• CRM and sales tech fully integrated and optimised, driving measurable workflow efficiencies
• Full ownership of ticketing/inventory systems ensures near-100% accuracy across digital channels

PROUD TO BE CHELSEA (Person Specification):

Qualifications:

• Exceptionally organised with strong commercial acumen
• Proven ability to make decisions and deliver under pressure
• Experienced in managing multiple systems accurately and efficiently
• Skilled in strategic planning and stakeholder alignment
• Highly adaptable to last-minute requests and shifting priorities
• Proactive and forward-thinking with effective problem-solving skills

Experience:

• Operates at a high level with exceptional attention to detail
• Manages multiple projects with clear progress updates
• Produces key business reports and drives sales tech adoption
• Experienced in CRM, inventory, and e-commerce system management. Experience working with Ticketmaster and either Microsoft Dynamics or Salesforce would be beneficial.

Skills and Behaviours:

• Excellent attention to detail
• Forward-thinking with a proactive approach to identifying challenges and opportunities
• Clear and effective communicator across all stakeholder levels
• Highly organised, dependable, and delivery-focused
• Proactive in offering ideas and driving innovation

Our commitment to Equality, Diversity and Inclusion:

At Chelsea we recognise that the diversity of our people is one of our greatest strengths and we are taking positive action to ensure our existing colleagues and job applicants can fully be themselves and bring their own unique experiences and perspectives to Chelsea FC. This means giving full and fair consideration to all applicants regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.

If you need reasonable adjustments made to the recruitment process, please reach out to your recruiter, who will be able to advise and support you.

Chelsea FC and the Foundation is fully committed to ensuring the safety and well-being of all children, young people and adults at risk (vulnerable groups). We therefore require all successful applicants to complete a DBS Check prior to starting employment. Depending on the role, successful applicants may also be required to undergo other child protection screening where appropriate.

This Job Description is not intended to be exhaustive; the duties and responsibilities may therefore vary over time according to the changing needs of the Club.