Sales Executive - St Albans

Brayleys Cars Limited; St Albans; On-site; GBP 22,000 - 65,000; Full time

Job summary

A leading automotive dealership is seeking Sales Executives for its busy Hyundai branch in St Albans. The role offers a competitive salary linked to performance, with opportunities for high earnings through an uncapped bonus scheme. Ideal candidates will have sales experience, strong customer service skills, and a drive to exceed targets. Join a company committed to customer satisfaction and professional growth.

Benefits

Minimum of 31 days holiday per year

State-of-the-art facilities

Preferential rates on cars and servicing

Cycle to work scheme

Group contributory pension scheme

Career development opportunities

In-house and manufacturer training

Enhanced maternity and paternity leave

Life insurance

High street and online retailer discounts

Qualifications

• Sales experience in automotive or high-value sales.
• Experience in face-to-face customer service.
• Drive to exceed targets.
• Full UK driving license.

Responsibilities

• Ensure all customers are greeted with a consistent sales approach.
• Maximize dealership profitability while maintaining customer relations.
• Guide customers through the sales process from contact to closing.

Skills

Sales experience

Customer service

Negotiation skills

Influencing skills

Job description

Brayleys are a multi-franchise vehicle dealership network representing Honda, Hyundai, Nissan, Honda Motorcycles, Mazda, Kia, Renault, Suzuki, and Dacia, with branches across London, The Thames Valley, The Home Counties, The West Midlands, and Greater Manchester. Our professional sales and service teams strive to provide the best possible service in the purchase and maintenance of new or used cars, aiming for complete customer satisfaction.

Since its establishment in 2003, Brayleys has evolved from a single-location dealership into a well-regarded automotive group within the UK market. This growth has been driven by a strong commitment to customer service, operational excellence, and a business culture rooted in professionalism, transparency, and long-term value creation.

Brayleys is now part of the AW Rosamani Group, a Dubai-based family conglomerate, following their recent strategic investment as a major stakeholder. Founded in 1954, the Rostamani family has grown from a modest business venture into a multi-billion-dollar global enterprise. Their commitment to delivering exceptional products and services has been the cornerstone of their success. With extensive experience and a strong presence in the automotive sector, the Rostamani Group is an ideal partner to support Brayleys’ continued growth and future success.

We have exciting growth opportunities ahead, including expanding our existing network, investing in staff development, and exploring new brand opportunities. This drive and vision reinforce our passion and determination to provide our valued customers with the widest choice, the highest quality cars, and the best possible customer service.

Our customers are at the heart of everything we do.

“It's our policy to treat every visitor to Brayleys as a welcomed guest in our home... Every day. Every time. Without fail. No exceptions.”

Job Description

Our busy Hyundai dealership in St Albans is looking to add to our team of Sales Executives. This role is suitable for established automotive sales executives.

We offer a high basic salary of £22,500 per annum, linked to an uncapped bonus scheme, with realistic earnings of over £65,000 per year for our top performers.

Role Responsibilities

Reporting to the Sales Manager, you will ensure all customers are greeted and provided with a consistent sales approach, focusing on delivering a full 360-degree sales process.

You will be responsible for maximizing dealership profitability while maintaining excellent customer relations. This includes effectively using Brayleys' sales processes and enquiry management, guiding customers from initial contact through to negotiation and closing the sale.

We want you to interact naturally and courteously with customers in the showroom, on the phone, or online, delivering a great customer experience. You will thoroughly qualify customer needs, explore their demands, and recommend appropriate additional products.

The Ideal Candidate

• Sales experience, ideally in the automotive industry or a similar high-value sales environment.
• Experience in delivering first-class customer service in a face-to-face setting.
• A drive to exceed targets.
• Strong influencing and negotiation skills to identify and close sales.
• Full UK driving license.

Package Description

Alongside working with great people at Brayleys, we offer a comprehensive benefits package, including:

• Opportunity to be part of one of the region's premier privately owned dealer groups, Brayleys Cars Limited.
• High earning potential based on performance and departmental KPI achievements.
• Minimum of 31 days holiday per year, increasing to 34 days with length of service rewards.
• State-of-the-art facilities.
• Preferential rates on new and used cars, motorcycles, parts, and servicing across all franchises.
• Cycle to work scheme.
• Group contributory pension scheme.
• Outstanding career development and progression opportunities.
• In-house and manufacturer training.
• Enhanced maternity and paternity leave after a qualifying period.
• Life insurance.
• High street and online retailer discounts.
• Independently certified as a Great Place to Work.

About the Company

Founded in 2003, Brayleys is a regional dealer group based across London, the Home Counties, the West Midlands, and the Northwest. We represent Honda, Hyundai, Kia, Renault, Dacia, Mazda, Nissan, and Suzuki across 31 sites. As an ambitious business pursuing growth through organic expansion and acquisitions, Brayleys is excited about the future. Could we be part of your future plans too?