Sales Executive

IN4 Group; Salford; On-site; GBP 22,000 - 38,000; Full time

Job summary

IN4 Group in Salford seeks a motivated Sales Executive to join our growing commercial team. This is a career-building role focused on generating new business opportunities for our training and skills programmes.

No prior sales experience is required; we value attitude, energy and willingness to learn. You will research potential partner organisations, carry out outreach via email, phone, LinkedIn and nurture a healthy sales pipeline with hands-on training and guidance.

Qualifications

• Excellent communication and interpersonal skills.
• Ambitious, proactive and motivated by achieving results.
• Highly organised with strong attention to detail.
• Comfortable using technology and learning new systems, including CRM platforms.
• Resilient and positive, with the confidence to take feedback and continually improve.
• Genuine interest in building a career in sales and business development.

Responsibilities

• Research and identify potential new employer partners and business opportunities.
• Carry out proactive outreach through email, telephone, LinkedIn and other channels, generating interest and creating new business opportunities.
• Maintain accurate and up‑to‑date business, contact and activity information within the CRM system.
• Support the management and qualification of incoming enquiries, booking meetings for the Senior Business Development team.
• Build and maintain positive relationships with prospective clients, carrying out timely follow‑up activity to nurture opportunities.
• Work collaboratively with the Senior Business Development team to ensure opportunities are effectively handed over, progressed and followed up.
• Support wider business development activity and campaigns to generate new opportunities for IN4 Group.

Skills

Communication skills

Interpersonal skills

Ambition and motivation

Organization and attention to detail

Tech-savvy and CRM proficiency

Resilience and openness to feedback

Job description

Company Overview

IN4 Group is a leading international professional technology training and skills provider, with operations across the United Kingdom and the Middle East. Delivered through a proven regional blueprint, the Group unlocks the potential of local talent to drive sustainable productivity and prosperity for industry, communities, and the local economy. Its mission is to ensure fair access to technology futures, underpinned by its DNA: to humanise technology, create a connection to place, and maintain a culture of belonging.

The Group comprises award-winning specialist training divisions with a portfolio of bespoke programmes, professional qualifications, and apprenticeships. It holds approved training provider status with Microsoft, Amazon Web Services, and Google, is ISO 9001 accredited, and is rated ‘Good’ by Ofsted.

To date, IN4 has worked with over 500 employers, engaged more than 2,000 schools and colleges, and upskilled over 6,000 people into tech jobs - 59% of whom are women and 37% from underrepresented groups. In the past three years alone, the Group has generated over £44m in social impact over the past three years, including £22.5m in 2025 - a return of £4.58 for every £1 invested. This pedigree has enabled the Group to hold prestigious preferred provider status with regional and national government.

IN4 Group is an equal opportunities employer and welcomes applications from all suitably qualified candidates.

We are committed to safeguarding and promoting the welfare of children and vulnerable adults and expect all staff and volunteers to share this commitment; successful candidates will be subject to appropriate background checks and vetting procedures.

About the Role

We are seeking an ambitious and motivated Sales Executive to join our growing commercial team.

This is an exciting opportunity for someone looking to build a long-term career in sales and business development. Previous sales experience is not essential — we are looking for someone with the right attitude, energy, ambition and willingness to learn.

Working as part of the commercial team, you will play a key role in generating new business opportunities for IN4 Group. From researching potential employer partners and carrying out proactive outreach to managing enquiries and building relationships, you will help create and develop a strong pipeline of opportunities across our training and skills programmes.

You will receive hands‑on training and support as you develop your skills in prospecting, outreach, lead qualification and relationship building. As your experience and confidence grow, there will be opportunities to take on greater responsibility and progress towards managing and closing opportunities independently.

Key Responsibilities

• Research and identify potential new employer partners and business opportunities.
• Carry out proactive outreach through email, telephone, LinkedIn and other channels, generating interest and creating new business opportunities.
• Maintain accurate and up‑to‑date business, contact and activity information within the CRM system, ensuring all interactions and opportunities are appropriately recorded and tracked.
• Support the management and qualification of incoming enquiries, booking meetings for the Senior Business Development team.
• Build and maintain positive relationships with prospective clients, carrying out timely follow‑up activity to nurture opportunities and support progression through the sales pipeline.
• Work collaboratively with the Senior Business Development team to ensure opportunities are effectively handed over, progressed and followed up.
• Support wider business development activity and campaigns to generate new opportunities for IN4 Group.

Required Skills and Experience

• Previous sales experience is desirable but not essential — we are looking for someone with the right attitude and willingness to learn.
• Excellent communication and interpersonal skills, with confidence speaking to new people.
• Ambitious, proactive and motivated by achieving results.
• Highly organised with strong attention to detail.
• Comfortable using technology and learning new systems, including CRM platforms.
• Resilient and positive, with the confidence to take feedback and continually improve.
• A genuine interest in building a career in sales and business development.