Sales & Events Executive — Create Bold Bar Experiences

BrewDog PLC; Greater London; Hybrid; GBP 28,000 - 36,000; Full time

Benefits offered by this job

Profit share 10%

Paid overtime

Pension enhancements up to 10%

Taxi home contributions

4-week sabbatical every 5 years

Staff discount

Job summary

BrewDog PLC is seeking a proactive Sales & Events Executive to drive bookings and events at its Waterloo venue in London. You will collaborate with the sales, marketing and bar teams to convert inquiries into memorable experiences and revenue opportunities.

The role focuses on managing enquiries, building tailored proposals, and delivering culturally relevant consumer events that attract footfall and revenue across BrewDog bars. Strong sales and customer service skills are essential.

Qualifications

• Experience in sales, event coordination, event marketing or a related role within the hospitality, entertainment, or leisure industry.
• Proven track record in achieving sales targets and managing event logistics.
• Experience planning or delivering consumer-facing events and experiences.

Responsibilities

• Manage incoming event and booking enquiries, build rapport to understand client requirements, create bespoke packages and proposals.
• Upsell relevant experiences and maximise revenue opportunities from events.
• Collect payments and pre-orders on time, communicate special requirements to kitchen, bars and operations.
• Coordinate with marketing, sales and bar teams to develop and execute events from concept through post-event review.
• Take ownership of large upcoming events, ensure smooth handovers with suppliers and venues.

Skills

Sales experience

Event coordination

Hospitality industry

CRM experience

Tools

CRM systems

Job description

BrewDog PLC is seeking a proactive Sales & Events Executive to drive bookings and events at its Waterloo venue in London. You will collaborate with the sales, marketing and bar teams to convert inquiries into memorable experiences and revenue opportunities.

The role focuses on managing enquiries, building tailored proposals, and delivering culturally relevant consumer events that attract footfall and revenue across BrewDog bars. Strong sales and customer service skills are essential.