Sales Development Representative (UK)

HR Duo; Birmingham; Hybrid; GBP 26,000 - 42,000; Full time

Benefits offered by this job

Hybrid work one day per month in the 


Competitive salary + commission

Structured sales coaching & careerPath

Modern sales tools

Collaborative team in UK & Ireland

Job summary

HR Duo is expanding its UK sales team and seeks an SDR to build the UK pipeline by identifying and engaging new business prospects. You will book discovery meetings for Account Executives and benefit from coaching through the 12–18 month Sales Academy.

Ideal candidates have at least 1 year of outbound or telephone-based sales experience, strong communication skills, and a drive to win new business in a collaborative, growth-focused tech environment.

Qualifications

• At least 1 year of outbound sales or telephone-based sales experience.
• Confident speaking with senior decision-makers.
• Target-driven and motivated by winning new business.
• Organised with strong written and verbal communication.

Responsibilities

• Research target businesses and decision-makers, and proactively reach out via calls, email, LinkedIn and other channels.
• Have consultative conversations with prospects to understand their challenges and qualify genuine opportunities.
• Book high-quality discovery meetings for the Account Executive team, and consistently hit pipeline targets.
• Use our CRM and sales tools to manage your pipeline and improve conversion over time.
• Work closely with Sales and Marketing, sharing insights and helping refine our outbound approach.

Skills

Outbound sales

Phone-based selling

Prospecting

Consultative selling

Pipeline management

Communication skills

Tools

CRM tools

Job description

Sales Development Representative (SDR)

HR Duo UK Hybrid

Permanent Full Time

HR Duo is a fast-growing HR technology platform that brings Workforce Management, HR, Payroll, Performance Management and Applicant Tracking together in one connected system.

We support customers across the UK and Ireland from our offices in Birmingham and Brașov, and are expanding our UK sales team as part of our next growth phase.

The Role

As an SDR, you'll build our UK sales pipeline by identifying, engaging and qualifying new business prospects, and booking discovery meetings for our Account Executives. It's a great opportunity for someone with some outbound sales experience who wants to build a long-term career in tech sales, supported by structured coaching and our 12–18 month Sales Academy.

What You'll Get

• Hybrid working with one day a month at our Birmingham office.
• Competitive salary plus a strong commission structure.
• Structured sales coaching and a clear 12–18 month career progression path.
• Modern sales technology and tools.
• A close-knit, collaborative team within a growing UK & Ireland tech business.

Please note: we are unable to offer visa sponsorship for this role. Candidates must already have the right to work in the UK.

Key Responsibilities:

• Research target businesses and decision-makers, and proactively reach out via calls, email, LinkedIn and other channels.
• Have consultative conversations with prospects to understand their challenges and qualify genuine opportunities.
• Book high-quality discovery meetings for the Account Executive team, and consistently hit pipeline targets.
• Use our CRM and sales tools to manage your pipeline and improve conversion over time.
• Work closely with Sales and Marketing, sharing insights and helping refine our outbound approach.

Key Skills and Competencies

• At least 1 year of outbound sales or telephone-based sales experience.
• Confident picking up the phone and comfortable speaking with senior decision-makers.
• Target-driven, resilient, and motivated by winning new business.
• Organised, with strong written and verbal communication skills.
• Curious about how businesses operate and keen to keep learning and improving.