Sales Development Representative

IBISWorld, Inc.; Greater London; Hybrid; GBP 32,000 - 42,000; Full time

Job summary

IBISWorld, Inc. is seeking a Sales Development Representative in London for a full-time, hybrid role.

You will identify and qualify new business opportunities through outbound calls, emails, and social outreach, while engaging key decision-makers and scheduling discovery meetings for the sales team. You will maintain CRM records, follow up on inbound leads, and collaborate with account executives and marketing to optimize campaigns.

Qualifications

• Native-level proficiency in French or German; bilingualism is highly desirable.

Responsibilities

• Identify and qualify new business opportunities via outbound calls, emails, and social outreach.
• Engage key decision-makers and schedule discovery meetings or product demonstrations for the sales team.
• Maintain accurate records in CRM systems and follow up on inbound leads.
• Collaborate with account executives and marketing to optimize campaigns.
• Meet activity and pipeline targets; provide feedback on messaging and positioning.
• Represent IBISWorld's solutions in a professional, consultative manner.

Skills

Inside Sales

Lead Generation

Pipeline Building

CRM Tools

Communication Skills

Time Management

French or German

Target Driven

Education

Bachelor's degree in Business, Marketing, Economics, or related field

Tools

CRM systems

Job description

Company Description

For over five decades, the world's most sophisticated institutions have relied on IBISWorld to navigate uncertainty, identify opportunity and stay ahead of change. Banks, consulting firms, governments: when the stakes are high and the answer has to be right, they come to us.

That trust is our legacy, and it's our starting point. We're advancing beyond traditional research into AI-enabled, actionable intelligence, embedding human-verified insight directly into the workflows our clients live in so they can see further and decide faster. The ground is shifting in our industry, and we are the ones moving it.

You'd be joining at the most exciting moment to do so.

Role Description

This full-time, hybrid Sales Development Representative role is based in our London office. The SDR will focus on identifying and qualifying new business opportunities through outbound calls, emails, and social outreach. The role includes researching target organizations, engaging key decision-makers, and scheduling discovery meetings or product demonstrations for the sales team. The representative will maintain accurate records in CRM systems, follow up on inbound leads, and collaborate closely with account executives and marketing to optimize campaigns. Daily responsibilities also include meeting activity and pipeline targets, contributing feedback on messaging, and representing IBISWorld’s solutions in a professional, consultative manner.

Qualifications

• Native-level proficiency in either French or German is mandatory; professional proficiency in both languages is highly desirable, enabling the role to support and tailor outreach across both markets.


• Strong Inside Sales and Lead Generation skills, with experience identifying, qualifying, and nurturing prospects.


• Demonstrated Sales and Business Development abilities, including building pipelines and supporting revenue growth.


• Excellent Communication skills, both written and verbal, with the ability to engage confidently with business stakeholders.


• Experience using CRM tools to manage prospecting activity, pipeline, and follow-ups.


• Ability to work toward clear targets, manage time effectively, and prioritize multiple opportunities.


• Comfort with outreach via phone, email, and social channels, and willingness to learn new sales techniques.


• Prior experience in B2B sales, market research, or information services is beneficial but not required.


• Bachelor’s degree in Business, Marketing, Economics, or a related field, or equivalent practical experience.