Retail Media & Data Strategist (UK/Nordics)

Colgate-Palmolive; England; On-site; GBP 53,000 - 59,000; Full time

Job summary

Colgate-Palmolive in Surrey, UK seeks a Retail Media Specialist to drive online retail media campaigns and optimise media plans with major UK retailers. You will collaborate with cross-functional teams and external agencies to deliver data-driven marketing, leverage AMC and 2PD partnerships, and maximise ROAS across campaigns.

The role offers exposure to UK and Nordic markets, opportunities to advance in a fast-paced digital transformation environment, and a strong focus on data analytics and

Qualifications

• 2 to 5 years of professional experience in digital marketing, media planning, or advertising agency account coordination.
• Experience briefing and managing external media agencies with accountability for campaign execution.
• Strong analytical ability to review media performance and translate into optimization strategies.
• Experience managing second-party data partnerships with customers and retail networks, including data sharing agreements.
• Excellent collaborative agility and stakeholder management to align cross-functional priorities.
• Proven budget management skills to strategically allocate and optimize media spend.

Responsibilities

• Retail Media Strategy: align UK and Nordics retail media strategies, allocate budgets, optimize ROAS, and drive performance.
• Annual omnichannel planning, including briefs and budget review milestones.
• Provide technical execution support for data-driven marketing and first-party data activation with cross-functional teams.
• Leverage AMC and retailer data to move beyond last-click attribution.
• Develop second-party data joint plans with key retail partners to enhance data collaboration.
• Support data integration initiatives to safely leverage customer 2PD with internal data assets.

Skills

Digital marketing

Media planning

Agency coordination

Data analytics

Budget management

Stakeholder management

Tools

Amazon Marketing Cloud

Dunnhumby

Boots Media Group

Data clean rooms

Job description

Colgate-Palmolive in Surrey, UK seeks a Retail Media Specialist to drive online retail media campaigns and optimise media plans with major UK retailers. You will collaborate with cross-functional teams and external agencies to deliver data-driven marketing, leverage AMC and 2PD partnerships, and maximise ROAS across campaigns.

The role offers exposure to UK and Nordic markets, opportunities to advance in a fast-paced digital transformation environment, and a strong focus on data analytics and