Research and Insight Manager (12 Months FTC)

Bauer Media Outdoor UK; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Flexible working

25 days’ annual leave

Company pension

Healthcare cash plan

Life insurance

Cycle to work scheme

Charity volunteer days

Job summary

A leading media company in Greater London seeks a Research Manager to support sales with insight-driven narratives and research projects. This maternity cover position involves working closely with sales teams and clients, overseeing research from brief to analysis. Ideal candidates will possess strong storytelling and commercial insight abilities, ideally with experience in media research tools such as TGI and AdIntel. The role offers flexible working and a range of benefits that foster a supportive environment.

Qualifications

• Experience in media-related research projects is essential.
• Proven ability to run research projects end-to-end.
• Genuine interest in consumer behaviour.

Responsibilities

• Partner with sales to create insight-driven pitch narratives.
• Work with clients to scope and negotiate research projects.
• Design and interpret online surveys/questionnaires.

Skills

Commercially minded

Strong storytelling

Presentation skills

Curiosity

Understanding of media sales

Tools

TGI

Touchpoints

AdIntel

Job description

Bauer Media Outdoor is one of the UK’s leading Out of Home media owners and infrastructure companies, with more than 33,000 advertising sites in our portfolio. Our talented team of over 600+ people work in 14 locations across the country, creating and delivering some of the most memorable advertising campaigns in the UK.

We are committed to providing a Platform for Brands and a Platform for Good. We’re transforming our estate and practices. We’re building a sustainable business that benefits our many public, partners, and advertiser stakeholders through the provision of ad-funded social infrastructure, digital innovation, and proactive efforts that benefit society.

The Bauer Media Outdoor Way helps us deliver more impact for advertisers, with more value for communities, and less impact on our planet.

About the role

Our client base is varied so you’ll work on consumer-led projects across different industries, making this role broad and interesting. Day to day you will be working closely with the sales team to identify what research projects they would benefit from, you’ll provide the foundation that our sales pitches will be built on, making this role vital to our commercial success.

This is a maternity cover and you will be joining us on a 12 months FTC.

What you'll be doing...

• Partner with sales to create insight-driven pitch narratives and strengthen sales arguments
• Coach sales teams on how to apply insights effectively
• Work with clients to scope, negotiate, and agree research projects
• Own research projects end-to-end (briefing, commissioning, delivery)
• Design, script, and interpret online surveys/questionnaires
• Analyse data to identify trends, patterns, and opportunities
• Produce reports and present findings internally and externally
• Develop engaging ways to communicate research outcomes

What we are looking for…

• Naturally curious, commercially minded, and confident in presenting to clients/partners. A strong understanding of the media sales process and where insight adds value.
• Experience in media-related research projects, including:
• Building commercially focused, insight-led pitches
• Using tools like TGI, Touchpoints, and AdIntel
• Turning raw research into actionable commercial insights
• Strong storytelling and presentation skills
• Genuine interest in consumer behaviour
• Proven ability to run research projects end-to-end. From commissioning to analysis, reporting, and presenting results to stakeholders.
• Run campaign effectiveness studies.

What's in it for you?

Our people are bonded by a humility and commitment to challenge the status quo. We offer a great team to be a part of a home for your individuality, as well as a place to bring fresh ideas and to grow and develop. We have a fun and informal culture while also being a future-facing business that wants to make a difference. So, Bring You. Shape Us.

• Salary DOE
• Flexible working (generally looks like 3 days in our offices and 2 days at home)
• 25 days’ annual leave inc. bank holidays
• Company Pension Scheme Contribution of up to 8%
• Stay healthy with our Healthcare Cash Plan
• Life Insurance and group income protection scheme
• Cycle to Work Scheme + Enjoy travel/season ticket loans and exclusive discounts with hundreds of retailers
• Make a difference with our charity volunteer days. It feels great to give back!

At Bauer Media Outdoor, we are committed to treating everyone with fairness and respect, regardless of their race, gender, age, ethnicity, background, sexual orientation, disability, or any other differences. We work hard to foster an inclusive environment, a place you can be yourself. We support reasonable adjustment requests from candidates and employees. If you're interested in joining us to shape the future of out-of-home media, we'd love to hear from you.