Remote Trade Marketing Lead for Retail Growth

Placements24; Southampton; Remote; GBP 45,000 - 70,000; Full time

Benefits offered by this job

Competitive salary and bonus structure

Fully remote work opportunity

Comprehensive medical, dental, and视ion

Job summary

Placements24 is seeking an experienced and strategic Trade Marketing Manager to drive brand performance and sales initiatives within the FMCG sector. This remote role develops and executes trade marketing strategies to support sales objectives, enhance brand presence in retail channels, and strengthen relationships with trade partners.

You will collaborate with sales, brand, and agency teams to create impactful in-store and channel-specific programs, leveraging your deep understanding of the

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 4 years of experience in trade marketing, preferably within the FMCG industry.
• Demonstrated success in developing and executing impactful trade marketing campaigns.
• Strong analytical and strategic thinking skills, with a keen understanding of retail dynamics.
• Excellent communication, negotiation, and project management abilities.
• Experience working effectively in a remote team environment is highly desirable.

Responsibilities

• Develop and implement annual trade marketing plans aligned with overall brand and sales strategies.
• Design and manage trade promotion programs, including discounts, incentives, and cooperative advertising.
• Collaborate with the sales team to understand channel needs and provide them with effective marketing support materials.
• Analyze trade spend effectiveness, ROI, and sales data to optimize future initiatives.
• Manage relationships with key retail partners, developing tailored marketing solutions.
• Oversee the development of point-of-sale materials and in-store execution strategies.

Skills

Trade marketing

Analytical

Strategic thinking

Communication

Negotiation

Project management

Remote teamwork

FMCG experience

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Job description

Placements24 is seeking an experienced and strategic Trade Marketing Manager to drive brand performance and sales initiatives within the FMCG sector. This remote role develops and executes trade marketing strategies to support sales objectives, enhance brand presence in retail channels, and strengthen relationships with trade partners.

You will collaborate with sales, brand, and agency teams to create impactful in-store and channel-specific programs, leveraging your deep understanding of the