Trade Marketing Lead - Key Retail Partners

Electrolux Group; Luton; Hybrid; GBP 52,000 - 66,000; Full time

Job summary

Electrolux Group is seeking a commercially minded Trade Marketer to own development and execution of Trade Marketing plans across physical and digital channels in the UK. You’ll partner with Sales teams, retail marketing, and training to deliver campaigns that grow market share and retailer engagement.

You’ll lead campaigns from product launches to retailer activations, using data insights to optimise ROI and effectiveness, while coordinating budgets and cross-functional teams in a hybrid UK

Qualifications

• Proven experience in Trade Marketing or commercial role.
• Experience in consumer goods/retail.
• Proven experience delivering digital, social media, in-store campaigns.
• Strong understanding of UK retail and Trade Marketing.
• Translate data into actions that drive business results.
• Experience managing marketing budgets and measuring performance.
• Creative, commercially minded, adaptable to changing needs.

Responsibilities

• Develop and deliver insight-led Trade Marketing plans across physical and digital channels.
• Partner with Sales and retail marketing to create impactful campaigns and strengthen relationships.
• Create engaging in-store, digital, and experiential activities to boost brand visibility and market share.
• Evaluate campaign performance and identify improvements for ROI.
• Collaborate with training teams to enhance retailer knowledge and competitive advantage.
• Lead planning and execution of consumer and trade events with stakeholder engagement.
• Manage Trade Marketing budgets for allocated partners and optimise investments.
• Work cross-functionally to share best practices and deliver locally relevant solutions.
• Act as a Trade Marketing subject matter expert and champion innovative approaches.

Skills

Project management

Stakeholder management

Presentation skills

Communication skills

Power BI

Excel

PowerPoint

Word

Self-motivated

Results-driven

Education

Degree-level qualification or equivalent experience

Tools

Power BI

PowerPoint

Excel

Word

Job description

Electrolux Group is seeking a commercially minded Trade Marketer to own development and execution of Trade Marketing plans across physical and digital channels in the UK. You’ll partner with Sales teams, retail marketing, and training to deliver campaigns that grow market share and retailer engagement.

You’ll lead campaigns from product launches to retailer activations, using data insights to optimise ROI and effectiveness, while coordinating budgets and cross-functional teams in a hybrid UK