Trade Marketing Manager — In-Store Growth (Hybrid)

Placements24

Southampton

Hybrid

GBP 32,000 - 45,000

Full time

30 hours ago
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Benefits offered by this job

Competitive salary
Performance bonus
Medical aid and retirement fund
Generous leave
Car allowance

Job summary

Placements24 in Randburg invites a strategic Trade Marketing Manager to drive in-store marketing, promotions, and brand visibility. You will work with sales and retail teams to align programs with brand objectives, analyze market trends, and optimize POS execution.

The role requires 5–7 years in FMCG trade marketing, strong analytical skills, and proficiency with MS Office and data tools. A hybrid work model applies with on-site store visits and office planning.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum 5–7 years in trade marketing, brand management, or sales within FMCG.
  • Proven track record in trade marketing plans and in-store promotions.
  • Strong understanding of the retail FMCG environment.
  • Excellent analytical and strategic thinking skills.
  • Proficient in MS Office, especially Excel and PowerPoint.
  • Experience with data analysis tools and retail sales metrics.
  • Hybrid work model with field visits and office planning.

Responsibilities

  • Develop and implement trade marketing strategies aligned with brand objectives and sales targets.
  • Collaborate with sales to understand retailer needs and tailor promotional programs.
  • Plan, execute, and evaluate in-store promotions and POS materials.
  • Analyze sales data and market trends to identify opportunities for retail execution.
  • Manage the budget for trade marketing activities and maximize ROI.
  • Build relationships with key retail partners, category managers, and buyers.
  • Create presentations for trade customers showcasing brand plans and promos.
  • Monitor competitor trade activities and market dynamics.
  • Coordinate with external agencies for POS production and deployment.
  • Provide insights to marketing and sales teams from retail feedback.

Skills

Analytical skills
Strategic thinking
Problem solving
Negotiation
Communication

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

MS Excel
PowerPoint
Data analytics tools

Job description

Placements24 in Randburg invites a strategic Trade Marketing Manager to drive in-store marketing, promotions, and brand visibility. You will work with sales and retail teams to align programs with brand objectives, analyze market trends, and optimize POS execution.

The role requires 5–7 years in FMCG trade marketing, strong analytical skills, and proficiency with MS Office and data tools. A hybrid work model applies with on-site store visits and office planning.

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