Regional Sales Manager - FMCG

Placements24; Birmingham; On-site; GBP 41,000 - 68,000; Full time

Benefits offered by this job

Competitive base salary

Commission/bonus structure

Medical aid

Provident fund

Professional development

Job summary

Placements24 is recruiting a Regional Sales Manager for a prominent FMCG client in South Africa. You will oversee operations in the Tembisa, Gauteng region and lead a sales team to drive performance and market share.

The role requires extensive experience in sales management, channel development, and strong leadership to deliver results. A proven track record of exceeding targets and a deep understanding of retail channels is essential.

Qualifications

• Bachelor’s degree in Sales, Marketing, Business Administration or a related discipline.
• Minimum 6 years in progressive sales management within FMCG.
• Proven track record of regional sales targets and leadership.

Responsibilities

• Develop and execute regional sales strategies to achieve targets.
• Coach and motivate a team of sales representatives for peak performance.
• Build relationships with distributors, retailers and clients.
• Identify opportunities to expand market penetration.
• Monitor performance, analyze market trends and adjust actions.
• Manage regional budgets and P&L; oversee stock and distribution.
• Represent the company at industry events and trade shows.

Skills

Sales leadership

FMCG experience

Channel development

Team coaching

Negotiation

Education

Bachelor's degree in Sales, Marketing, Business Administration

Tools

CRM software

Sales analytics tools

Job description

About the Role

Our client, a prominent player in the FMCG sector, is actively searching for a driven and results-oriented Regional Sales Manager to oversee their operations in **Tembisa, Gauteng**. This leadership role requires an individual with extensive experience in sales management, channel development, and team leadership within the fast-moving consumer goods industry. The successful candidate will be responsible for driving sales performance, expanding market share, and managing a dedicated sales team across the designated region. This position offers a significant opportunity to influence sales strategy and contribute directly to the commercial success of our client's diverse product portfolio. The ideal candidate will possess a strong understanding of the retail landscape and a passion for exceeding sales targets.

Key Responsibilities

Develop and execute regional sales strategies to achieve and surpass sales targets. Manage, coach, and motivate a team of sales representatives to ensure optimal performance. Build and maintain strong relationships with key distributors, retailers, and clients. Identify and capitalize on new business opportunities to expand market penetration. Monitor sales performance, analyse market trends, and implement corrective actions as needed. Manage regional sales budgets and P&L effectively. Conduct regular performance reviews and provide constructive feedback to the sales team. Ensure effective stock management and distribution within the region. Represent the company at industry events and trade shows.

Requirements

A Bachelor's degree in Sales, Marketing, Business Administration, or a related discipline. A minimum of 6 years of progressive experience in sales management within the FMCG industry. Proven track record of achieving and exceeding sales targets in a regional capacity. Strong leadership and team management skills with the ability to inspire and develop a sales force. Excellent negotiation, communication, and interpersonal skills. Deep understanding of FMCG sales channels and distribution networks. Proficiency in CRM software and sales analysis tools. Ability to travel extensively within the designated region. A valid driver's license is essential.

Benefits

Our client is committed to employee growth and offers a competitive remuneration package, including a generous base salary, attractive commission structure, medical aid, and a provident fund. Opportunities for advanced training and professional development are readily available. This role is field-based, requiring consistent presence in the **Tembisa, Gauteng** region, ensuring direct engagement with the market and immediate impact. Additionally, employees benefit from performance-related bonuses and significant employee discounts on company products.