Regional General Manager

Biffa Waste Services; Birmingham; On-site; GBP 60,000 - 90,000; Full time

Job summary

Biffa Waste Services is seeking a Regional General Manager for its Midlands operations. This leadership role involves full P&L responsibility, driving commercial performance, and ensuring safety standards. The ideal candidate will have proven senior leadership experience and a strong track record in delivering results within logistics or similar environments.

Qualifications

• Proven ability to drive revenue growth and develop regional strategies.
• Strong financial and analytical skills with effective use of KPIs.
• Experience in health and safety management.

Responsibilities

• Lead and build a high-performing management team across regional sites.
• Shape and execute the Midlands growth strategy.
• Oversee financial and operational performance for profitability.

Skills

Leadership

Commercial Acumen

Financial Analysis

Communication

Change Management

Education

Degree or equivalent senior-level experience

Job description

A quick look at the role

We are looking for an exceptional Regional General Manager to lead our Midlands operations within the I&C Division. Reporting to the Area Business Director, you’ll take full P&L responsibility, driving commercial performance, operational excellence, and safety standards across the region. You’ll lead a high-performing team, grow SME sales, support key accounts, and shape the region’s future.

You’ll bring proven senior leadership experience, commercial acumen, and a track record of delivering results—ideally within logistics, business services, or a similar environment.

This is more than a leadership role—it’s your opportunity to make a lasting impact in a fast-moving, future-focused business.

Your core responsibilities

• Provide leadership across all regional sites, building a high-performing management team. Inspire collaboration, drive accountability, and ensure individual and team performance aligns with business goals.
• Shape and execute the Midlands growth strategy through effective planning, execution, and performance evaluation. Represent Biffa externally, building relationships with key stakeholders to elevate the brand.
• Partner with sales teams to drive new and existing business, creating a strong platform for sustainable growth within the region.
• Oversee financial and operational performance, ensuring profitability, efficiency, and outstanding customer service. Manage assets, budgets, forecasts, and KPIs to meet or exceed business targets.
• Own health and safety standards across the region, ensuring full compliance with company policies and fostering a culture of safety excellence.

Our essential requirements

• Proven ability to drive revenue growth, develop and execute regional strategies, and deliver measurable business results. Strong financial and analytical skills with effective use of KPIs.
• Broad general management experience across commercial, operational, and people functions—ideally in labour-intensive, multi-shift, and unionised environments.
• Solid understanding and practical experience in health and safety management, with a strong track record of ensuring compliance and promoting a safety-first culture.
• Confident, engaging communicator with experience building relationships with customers, stakeholders, and teams. Skilled in change management and transformation leadership across diverse sectors.
• Degree-educated (or equivalent senior-level experience), entrepreneurial and results-driven, with a Transport CPC being desirable.

Biffa – we’re changing the way people think about waste

At Biffa, we love working with waste. Whether we’re turning it into sustainable power, finding new ways to recycle it or simply keeping it off the streets, we believe every day is an opportunity to improve the lives of millions. It’s a view that’s shared by our 11,000+ people around the country, who trust us to provide them with a career that’s always rewarding, often challenging, but never dull.

We believe different ideas, perspective and backgrounds are key to developing a creative and effective working environment which is why you’ll find us championing diversity and equality at every turn.