Red Bull Student Marketeer - Robert Gordon University

Red Bull; Aberdeen City; On-site; GBP 20,000 - 30,000; Part time

Job summary

An established industry player is seeking dynamic Student Marketeers to represent their brand on university campuses. This role offers the chance to engage with students, drive brand awareness, and create unforgettable experiences through product sampling and events. Ideal candidates will thrive in a creative atmosphere, value flexibility, and possess strong networking and sales skills. Join a vibrant team that values diversity and empowers you to take initiative, making a real impact in your community while promoting a beloved brand.

Qualifications

• Strong understanding of brand representation and consumer engagement.
• Ability to build networks and relationships in a university setting.

Responsibilities

• Act as a brand ambassador and engage with consumers on campus.
• Collaborate with sales to expand Red Bull's presence in local outlets.
• Deliver executional excellence in all brand-related activities.

Skills

Brand Ambassadorship

Sales Skills

Social Media Engagement

Networking

Education

Currently studying at Robert Gordon University

Job description

Our Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world.

They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, and working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.

All the responsibilities we'll trust you with:

BE A BRAND & PRODUCT AMBASSADOR

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, competently answering any questions from consumers.
• Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
• Create a strong network by establishing and maintaining relationships with key local individuals.
• Drive brand engagement on your social media handles via authentic content.
• Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.

BE A SALES EXPERT

• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
• Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
• Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts.
• Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

• Deliver executional excellence and show love for the details in all areas of your role.
• Share ideas and collaborate with the team through regular face-to-face and online interactions.
• Plan and report your activities via the dedicated online platform in a timely manner and with accuracy.
• Contribute to developing the Red Bull media business by providing local insights, trends, and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

• Studying at Robert Gordon University

At Red Bull, we exist to give people wings. To achieve that, we recognize the value that comes from having a highly diverse workforce that has the freedom and responsibility to realize their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential, and talent: everyone is welcome here.