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Lords Group Trading Plc; Stevenage; On-site; GBP 55,000 - 75,000; Full time

Job summary

APP Wholesale, part of Lords Group Trading, is seeking a Regional Sales Manager to cover North London and East Anglia. You will own the territory, manage pricing, pipelines and forecasts, and drive profitable growth through strong relationships with customers and supplier partners.

You will leverage your network in the plumbing and heating industry to win new business, develop existing accounts and use data to identify opportunities.

Qualifications

• Proven success in external sales or business development in plumbing/heating or related fields.
• Strong account management and relationship-building capabilities.
• Adept at using data to identify opportunities and prioritise activities.
• Excellent negotiating and communication skills; able to manage territory and pipeline.

Responsibilities

• Grow sales and gross margin across North London & East Anglia territory.
• Develop existing accounts and expand product breadth and share of wallet.
• Win new customers and re-engage lapsed accounts.
• Build strong relationships across the market and with supplier partners.
• Use data on sales and margins to identify opportunities and prioritise actions.
• Manage pricing, negotiations, pipeline and forecasts.
• Collaborate with internal teams to deliver profitable growth.

Skills

External sales

Account management

Negotiation

Data analysis

Territory management

CRM proficiency

Tools

CRM software

Job description

Regional Sales Manager – North London & East Anglia

APP Wholesale | Field Based

Know your market. Know your customers. Know where the opportunity is.

We’re looking for a Regional Sales Manager to take ownership of our North London & East Anglia territory, covering North and East London and extending through Hertfordshire, Bedfordshire and Essex, across to Norfolk and Suffolk.

You’ll already be well connected within the plumbing and heating industry, whether your experience comes from a merchant, wholesaler, supplier or manufacturer. You’ll use those relationships, alongside a strong commercial approach, to develop existing accounts, win new business and deliver profitable sales growth.

This isn’t just about making calls. We’re looking for someone who can understand their territory, use sales and customer data to spot opportunities and focus their time where it will make the biggest difference.

What you’ll be doing:

• - Growing sales and gross margin across your territory
• - Developing existing accounts and increasing product breadth and share of wallet
• - Winning new customers and re-engaging lapsed accounts
• - Building strong relationships across the market
• - Using sales, margin and customer data to identify and prioritise opportunities
• - Managing pricing, negotiations, your pipeline and sales forecasts
• - Working closely with internal teams and supplier partners

What we’re looking for:

• - You’ll have proven success in external sales, account management or business development within the plumbing and heating industry, with an existing network and a strong understanding of the market.
• - You’ll be proactive, commercially aware, confident negotiating and building relationships, and comfortable managing your own territory and pipeline. You’ll also have an aptitude for using data to drivesales, alongside good CRM and reporting skills.
• - A full UK driving licence is essential. You’ll ideally be based centrally within the territory and comfortable travelling regularly across the region.
• - If you know the P&H market, have the relationships to open doors and the commercial mindset to turn opportunity into profitable growth, we’d like to hear from you.

Company Description

Company Description

APP Wholesale has been supplying plumbing, heating and renewable products to independent merchants and trade customers across the UK since 1969. Built on industry expertise, trusted customer relationships and dependable service, we have grown into one of the UK's leading plumbing and heating distributors. As part of Lords Group Trading, we combine decades of industry knowledge with the ambition, energy and opportunity of a growing Group.

We are proud to create an inclusive workplace where people from all backgrounds and experiences are welcomed, valued and encouraged to succeed. If you are looking to join a business where you can contribute, develop and be part of a supportive team, we would love to hear from you.